2007 Cadillac Escalade Base Sport Utility 4-door 6.2l on 2040-cars

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Why Cadillac thinks it needs to succeed in Europe to sell cars elsewhere

Ward's Auto has taken an interesting look at the renewed focus General Motors is showing towards Cadillac in Europe. Susan Docherty, president and managing director of Chevrolet and Cadillac in Europe (pictured), says in order for the luxury brand to thrive in China, it first needs to succeed in the old country. The reason? Chinese buyers look to Europe for cues as to what's deemed worthy of the term "luxury." There are hurdles to the plan, however. In addition to the fact that the EU is flooded with high-end nameplates, GM doesn't necessarily have the distribution network in place to put buyers behind the wheel.
Combine that with persistent economic woes and Cadillac's checkered past marred by a lack of diesel engine options and a bankrupt distributor, and the road ahead for the brand looks like less of an uphill climb and more like a straight-up cliff face. But Docherty is optimistic and says she has a plan for the brand. We recommend heading over to Ward's for a closer look at the full read.

Cadillac moving to NY as separate business unit

Cadillac is under new leadership, and the automaker is committed to turning itself (back) into a global luxury powerhouse. It's got a strong product offensive (of products currently in showrooms, and much more on the way), and now it will have a new location to call home.
Following earlier speculation, GM has confirmed that it is moving Cadillac's base of operations from Detroit to New York. Lest you think it might rent offices in the Chrysler Building (which is, after all, one of the tallest in the city), the new Cadillac global headquarters will be located in the Soho area with a "multipurpose brand and event space in conjunction with modern loft offices." The company is still evaluating which staff will move along with it to Manhattan, and which will remain in Michigan where technical operations will still be based.
The move from Detroit to New York is the first major change being instituted by new Cadillac chief Johan de Nysschen, who previously undertook a similar shift in moving Infiniti away from Nissan headquarters to its own facility in Hong Kong. Ford had attempted a similar move in relocating its luxury portfolio under the Premier Automotive Group (which then included Lincoln, Mercury, Land Rover, Jaguar, Aston Martin and Volvo) from Dearborn to Irvine, CA, but ended up moving Lincoln (the last one still under the Ford umbrella) back to Michigan. Other luxury automakers like Audi (Volkswagen) and Maserati (Fiat) are headquartered away from their parent companies as well, but have a longer history of independent operation.

2016 Cadillac CT6 First Drive [w/video]

Cadillac moved to New York, renamed its cars and crossovers, and made cutting-edge technology one of its pillars. It's fighting hard to attract new customers and kill its outdated reputation as an old-man car brand in the United States. Change happens slowly, and then sometimes, all at once. Enter the 2016 Cadillac CT6. This is Cadillac's range-topping sedan. It's almost as long as the Mercedes S-Class and BMW 7 Series, yet in some configurations, it's lighter than their smaller siblings, the E-Class and 5 Series. The CT6 is a rolling showcase of General Motors' latest and best technologies, with potential breakthrough features like Super Cruise semi-autonomous driving waiting in the wings. It comes in a wide variety of flavors. The CT6 starts as low as $54,490 with a four-cylinder engine and rear-wheel drive, which is the car that Cadillac hopes will be cross-shopped with the mid-tier Germans. The top-end CT6 Platinum with all-wheel drive and the 404-horsepower V6 begins at $84,460, and it could make S-Class and 7 Series buyers rethink American luxury. Put simply, the CT6 means everything to Cadillac, but it will mean different things to its customers. It can be the executive chauffeur with all the backseat accouterments. Or it can be the massive yet somehow kinda sporty and nimble rear-wheel-drive sedan that weighs only 3,657 pounds. We tried both versions and came away impressed with both the strategy and the execution. It's a little strange to think that Cadillac doesn't offer a V8 in its biggest sedan. Taking the wheel on a sunny, cool day in rural San Diego County, we wonder if a 2.0-liter four-cylinder engine has what it takes to really move this giant. Our concerns quickly dissipate – this engine is also under the hood of the Chevy Camaro, and its 265 hp and 295 pound-feet of torque are more than up for the task. The big sedan handles curvy mountain roads adeptly. There's not a lot of roll for a car this size, even when we're aggressively whipping through tight turns. This poise comes from the CT6's rigid, lightweight aluminum and steel structure called Omega. We switch through the driving modes but settle on sport for the dash to the lunch spot. The steering is surprisingly tight and the brakes have strong response with little pedal travel. After a quick bite in an old mining town called Julian, we take off in the spotlight CT6, the Platinum trim, powered by the 3.0-liter twin-turbo V6. It's an enjoyable car to stretch out on the highway.