2000 Cadillac Eldorado Etc Coupe 2-door 4.6l on 2040-cars

Auto blog

Cadillac launching crossover-heavy product offensive

Utilizing information provided by Cadillac suppliers, Reuters says that Cadillac is preparing two more crossovers that will bow after its current product initiative is complete. According to the report, a year after the next SRX arrives in 2016, a pair of CUVs will be unveiled that will bracket it in size, and they'll be headed for the US and Chinese markets.
That is years away, though. For now, the company's attentions are on the nearly here CTS and ELR range-extended coupe, the next Escalade SUV (shown above), an ATS coupe, and the range-topper that will sit above the XTS. That, and possibly an even more impressive range-topper that promises to be the mean and majestic super-luxe unicorn Cadillac we've been dreaming about for more than a decade now.
In response to the issue of how German crossovers might be having an impact on Cadillac's future plans, a company source said - rightly, we think - "we don't need to duplicate the Germans." That doesn't mean, however, that it can't wade deeper into a market segment that the Germans are making a ton of money in. In fact, and since everyone is doing it, we'd be surprised if Cadillac didn't, even if it won't happen for another four years.

Cadillac picks Publicis as new agency of record, continues cutting ties with Campbell Ewald

Cadillac is setting itself up for major changes in the coming years with its decision to hire Johan de Nysschen as the brand's new boss and moving some of the staff to new digs in the trendy SoHo neighborhood of Manhattan. With those two big shifts in place, there's one more on the way with the company's announcement that Publicis Worldwide is now its global creative agency of record, effective immediately. The firm replaces former, long-time General Motors associate Campbell-Ewald; now a portion of Lowe and Partners. "This appointment is designed to accelerate the global expansion and elevation of Cadillac into a truly global luxury brand," said Cadillac Chief Marketing Officer Uwe Ellinghaus in the company's announcement. "We have spent much of this year refocusing on the core values of our brand." Although, some work may remain at Lowe and Partners for now. According to Cadillac spokesperson David Caldwell via email to Autoblog: "The bulk of work makes this shift. It is possible that maybe a small individual smaller project or two might still be handled by Lowe. Not certain yet." The fruit of this new partnership shouldn't take long to mature, either. "We will have substantially new marketing and brand identity work in early 2015." said Caldwell. According to Ad Age, Cadillac's advertising had been handled by Lowe and Partners, Campbell-Ewald in Detroit (now entirely part of Lowe) and Hill Holiday. Caddy had a relationship with the agency since 2013 but has changed firms several times in 2006. GM had a long collaboration with Campbell-Ewald, though. Chevrolet was its partner for nearly a century until the automaker also jumped to Publicis in 2010. The firm was responsible for campaigns like, "The Heartbeat of America", "Like A Rock" and "An American Revolution." Scroll down to read Cadillac's full announcement of the change. Cadillac Appoints Publicis Worldwide 2014-12-04 DETROIT – Cadillac announced today the appointment of Publicis Worldwide as its global creative agency of record. Publicis Worldwide is the largest creative agency of the Publicis Groupe network and its appointment to Cadillac is effective immediately. A fully dedicated team, comprising key managers from Publicis Worldwide, will lead the account and have access to specialist and premium resources within the larger Publicis Groupe.

Meet the next president's new Beast, a giant bomb-proof limo

We don't know who will be our president in 2017, but now we have a better idea of how that person will be transported on land. The next presidential limo, officially referred to as the presidential state car, will be another Cadillac. And a big one. You're looking at a lone spy photo of a car that will be of high interest to actual spies – not to mention Secret Service agents and lots of law-enforcement types. President Obama has been riding around in a Cadillac nicknamed The Beast for a while now. (It recently made an appearance on Comedians in Cars Getting Coffee.) Over the Secret Service radios, it goes by Cadillac One and Limo One. While the current car looks like a stretched Cadillac DTS sedan, it's actually kind of huge and built on a Chevrolet Kodiak medium-duty truck chassis. The same is likely to be true again, but this one will look a lot more like the latest Cadillac models. Through the camo we can see a front end reminiscent of the new CT6 large sedan. Imagine one of those scaled to about 5/3 of the production car and you've got the right idea. Fun fact: It will be the first presidential limo to feature Caddy's new wreathless crest logo on its grille. View 6 Photos As for features, we're in the dark and will remain so even after the new president-mover goes into service. The details are a legitimate matter of national security, but you can bet it's bulletproof, can withstand small bombs, and has some kind of onboard secondary air supply in case of a chemical or biomedical warfare attack. Oh, and it has that big red phone in back in the event things get really bad. The new one will no doubt carry the latest communications and safety technology. The new presidential limousine has been in the works for some time. The government sent out a request for proposals in 2013, and this model is expected to go into service sometime in 2017. Chances are it will make its debut at the inauguration of [INSERT CONTROVERSIAL NAME HERE] in about a year's time. Related Video: