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Combine a self-driving car with V2V, and here's what happens

Transportation engineers have started laying the groundwork for a traffic world in which cars communicate with other cars and infrastructure like bridges and traffic lights. How about an environment in which cars talk to pretty much everything and everyone? In a preview of its offerings at the upcoming Consumer Electronics Show, Delphi Automotive will deploy just such a concept. Engineers have designed a system that communicates with traffic signals, street signs, pedestrians, cyclists, even to fry pits and parking garages along a driver's route. To date, engineers and researchers across the auto industry have focused on the technical and safety-oriented foundation of future vehicle-to-vehicle communications, which could help cars share information about everything from traffic tie-ups to upcoming road hazards. Beyond those building blocks, many have projected that V2V could also include more consumer-focused features. Delphi's system, dubbed V2Everything, might be the first that combines those sorts of features in a tangible package. At CES in Las Vegas, scheduled to begin the first week of January, company officials say they'll demonstrate in real-world conditions how V2V technology can be used in an autonomous vehicle to provide a range of critical safety information and leisure and convenience options for riders. The first V2V technology installed on a production car is slated to appear on the 2017 Cadillac CTS. "We imagine a world with zero traffic accidents," said Jeff Owens, Delphi's chief technology officer. "To get there, we will need a convergence of active safety, sensor fusion, connectivity platforms and advanced software." Such software might allow a vehicle to start searching for and reserving parking spots at a programmed destination long before arriving. It could allow riders to place their McDonald's drive-through order from the road and have the food ready for pickup along the route. For the drive itself, the Delphi-equipped car can stay updated on the status of traffic lights around Las Vegas, and can anticipate yellow and red lights. Using smart-phone technology, the car can detect pedestrians and cyclists that may otherwise be hard to see. It can send messages to friends or family to notify them of a driver's location. Some of those features have been available on third-party apps or individually developed by automakers. But this system marries them together in a single system that is tailored for use in self-driving cars.

Cadillac considering more engines, Vsport model for Escalade

Want to roll in the latest Cadillac Escalade? You can get it with a 6.2-liter V8... or a 6.2-liter V8. Cadillac only offers the one engine option. But that may soon change.
According to the latest from Automotive News, Cadillac is contemplating a couple of new powertrain options for its blingin' big ute. The report suggests a twin-turbo V6 and a V6 turbodiesel could be offered, and that Cadillac could create a Vsport version of the Escalade like it offers on the new CTS sedan.
The more diverse engine offerings would help attract buyers from the new Lincoln Navigator, its prime competitor, which switched from a 5.4-liter V8 this year to a 3.5-liter twin-turbo V6. The turbo V6 engines (both gasoline and diesel) would also help Cadillac market the Escalade overseas - particularly in Europe, where higher fuel prices preclude the prospect of driving a big V8 SUV for many buyers. Escalade sales have dropped from 35-40k units in the mid-2000s to around 12,000 the past couple of years.

Lincoln hijacks Cadillac's 'Dare Greatly' tagline

Talk about comedy - not even 24 hours after Cadillac teased its CT6 while inviting us to "Dare Greatly" during the Oscars telecast, Lincoln was doing the same but on Google. An anonymous tipster informed us the day after the Oscars that typing "dare greatly" into Google returned two ads before the search results. When we checked it over the course of a few hours, the first ad was always for Cadillac and either read, "Cadillac - Dare Greatly - Only those who dare drive the world forward," or, "Cadillac - Dare Greatly - It's not the critic who counts, it's the man in the arena." (On a side note, come on, Cadillac - "the man in the arena?" Well. It's a quote. Suppose that's all right, then.) The second result was for Lincoln and read, "Dare Greatly - It's not about making a statement, it's about doing what you love," with the associated URL being www.lincoln.com/dare+greatly. The first time we clicked it, it went to the Lincoln homepage showing the 2015 MKZ Hybrid. The second time, we got a page saying that the Lincoln site wasn't available; the Lincoln site was fine, the link didn't work. There's no reference to the Google joke at the Lincoln site - this was just about getting eyeballs. The English have the perfect phrase for Lincoln's provocation: "You've got some cheek!" We think it cunning, dastardly, and funny, and there's no doubt it worked - they knew people would flock to search the term. One of our competitors, Autotrader, said that within an hour of the first of four Cadillac spots airing during the Oscars, car searches for Cadillac vehicles climbed 53 percent from pre-Academy Award coverage levels. Searches for Cadillac cars were up 120%, they said. If this is Round One of our homegrown scrappy old-timers going at it, we're all for it. News Source: Google Marketing/Advertising Cadillac Lincoln Luxury