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de Nysschen pushes to separate Cadillac, GM

Cadillac President Johan de Nysschen continues his push to separate his brand from General Motors. After controversially picking up shop and moving to New York's trendy SoHo neighborhood, de Nysschen has now gone on record as saying that within two years, the brand will enjoy "a far higher degree of autonomy and self sufficiency." That autonomy will include the brand reporting its own financial results, independent of GM. But what would such a move do for Cadillac? Well, as de Nysschen explained it to Automotive News, "Cadillac at this state makes a very sizeable contribution to the overall profit at General Motors." If that's truly the case, separating financial announcements serves to emphasize the prosperous character de Nysschen seems so keen on attaching to his brand. But that's only one phase of Cadillac's push to distance itself from GM. De Nysschen is eager to revamp the company's dealership model so that it stands out from other GM brands, calling it a "very profound focus." Those moves, according to AN, including a change to the current dealer incentive model with a particular emphasis on building the brand rather than nailing sales figures. "If you aren't strengthening the brand perception, you should have less reward," de Nysschen told AN. While his goals seem clear, de Nysschen's statements have left us wondering whether they're also somewhat counterintuitive. Emphasizing Caddy's prosperity to potential consumers while incentivizing dealers to move less metal seems more like a tactical move rather than a strategic one. And there's no telling how the new dealership model will impact de Nysschen's goal to hit 500,000 global sales by 2020. Related Video:

Texas sues GM, saying it tricked customers into sharing driving data sold to insurers

Texas filed a lawsuit Tuesday against GM over years of alleged abuse of customers' data and trust. New car owners were presented with a "confusing and highly misleading" process that was implied to be for their safety, but "was no more than a deceptively designed sales flow" that surrendered their data for GM to sell. The suit contends that at no point was selling driving data ever even suggested as a possibility, putting GM in violation of the state's consumer protection laws. Texas Attorney General Ken Paxton is seeking a jury trial and at least $10,000 per offense (every GM car sold in the state since 2015) and a hefty add-on of $250,000 in cases where the victim was over 65. Texas seems to be flying high after a recent $1.4 billion settlement from Meta over other privacy concerns. This may well be a way to solve any pending budgetary issues in the Lone Star State.

2015 Cadillac Escalade blings its way into LA

The new Cadillac Escalade sauntered out onto the Los Angeles Auto Show stage, showing off its new familial face and redesigned interior. That exterior, with its slim, wrap-over headlights and tall, vertical taillights (both made up of LEDs) is a subtle but significant departure from the past styling of General Motors' flagship SUV.
And while there's no shortage of stuff to discuss about the Caddy's exterior, its cabin is where the big changes happen. Aside from the column-mounted shifter, the cabin receives a heavy going-over, receiving Cadillac's new CUE infotainment system and a significant upgrade to the materials. Comparing it to furniture, Eric Clough, Cadillac's director of design for interiors, said, "An exceptional level of craftsmanship has gone into the redesign of the 2015 Cadillac Escalade, and it all centers on the premium materials and extensive use of cut-and-sew live stitching."
Under hood sits a 420-horsepower, 460-pound-foot, 6.2-liter V8. Fitted with direct injection and active fuel management, fuel economy for the big Escalade should get a much-needed boost beyond the current model's 14-city and 18-highway miles per gallon, although official numbers haven't been published quite yet. A six-speed automatic is the sole gearbox choice. Cadillac has also fitted the new Escalade with GM's magnetic ride control system, which should deliver a more refined ride than its predecessor.