1982 Cadillac Deville on 2040-cars

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No, Eminem is not giving away the Cadillac Ciel concept, Facebookers

Damn it, Facebook people, stop being so gullible. When you see something on social media that requires you to share or like a status or page in exchange for a chance at winning something, it's almost always a hoax. This goes for iPads, or Bill Gates giving away cash or, yes, an Eminem fan page giving away a Cadillac Ciel. Now, normally we'd simply ignore this utter hogwash, but it's getting some traction on Facebook and, annoyingly, is beginning to clog our newsfeed. Ignoring the fact that the Ciel is a pure concept car that likely can't even be registered for regular use, there are more than a few things that should give this nonsense away as a hoax. First, Eminem has only ever gotten in bed with one automaker – Chrysler. It seems unlikely that he'd defect simply to give away a car on Facebook. Secondly, the page that is putting on the giveaway isn't even a verified page – Eminem's real Facebook fan page has 97 million likes, this one has 622,000. Third, a quick look at the caption for the Ciel's photo, shown above, reveals the sort of grammatical mess that no serious contest would allow. Take a look (sic implied throughout): "Only 24 Days Until Christmas, Can you Imagine yourself driving this Car? I'm about to make that happen, Its Official, I Will be giving away this 2014 Cadillac Ciel to one random lucky fan, all you gotta do is follow these three easy steps, Step 1) Share this photo, Step 2) Like my page, Slim Shady Step 3) Like this photo, Winner Will be picked On December 5th 4 Days Away, Good luck to Everyone!!" We reached out to Cadillac spokesman David Caldwell just for fun. Apparently, this photo and schtick pops up every few months with virtually the same text, only to vanish at the end of the "giveaway." You're as shocked as we are, right? So, once again folks, just because it's on the Internet doesn't mean it's true. If your friends, family and acquaintances are blowing up your Facebook feed and social network channels with this nonsense, be sure to set 'em straight with a link to this story – we're sure the real Slim Shady will appreciate it.

Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.

BMW M4 versus Audi RS5 | Autoblog Podcast #546

On this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Associate Editor Reese Counts. We debate the merits of the BMW M4 and the new Audi RS5 and our hopes for the refreshed Mercedes-AMG C63. We also discuss the state of Cadillac, the future of the Ford Fusion and the rumored Mercedes-AMG competitor to the Porsche 718 Boxster and Cayman. Autoblog Podcast #546 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown 2018 BMW M4 versus 2018 Audi RS5 Cadillac and Mercedes-AMG sport coupes The state of the luxury car industry The future of the Ford Fusion Replacement for the Mercedes-Benz SLC Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: Design/Style Podcasts Audi BMW Cadillac Ford Lexus Lincoln Mercedes-Benz Convertible Coupe Crossover SUV Luxury Performance bmw m4 mercedes-amg c63