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First batch of 2022 Cadillac CT4-V, CT5-V Blackwings already sold out

Just a couple of days ago, when the 2022 Cadillac CT4-V Blackwing and CT5-V Blackwing were revealed, Cadillac announced it would start taking reservations for the cars. More specifically, it was taking reservations for the first 250 of each model. They went quite quickly, in just minutes according to a Cadillac representative. Apparently the more powerful CT5-V Blackwing sold out first, closely followed by the CT4-V version. But don't worry, because more of each are on the way. The Cadillac representative said that anyone wanting to reserve one who missed the initial 500 will be put on a wait list and contacted by their local dealer as more orders are available. Not only that, but the additional order slots should open up before production and initial deliveries of the cars begins this summer. So you haven't missed out on a 2022 model yet. As previously covered, the CT4-V Blackwing with its 472-horsepower twin-turbo V6 starts at $59,990. The CT5-V Blackwing starts at $84,990, but it packs a 668-horsepower supercharged V8. Each car also comes with a two-day driving school at Spring Mountain Motor Resort near Las Vegas. Related video:

Cadillac prepares to top its own 'Ring record with upcoming new CTS-V

It was a big deal back in 2008 when the original Cadillac CTS-V clocked a lap time of 7:59 at the Nürburgring, making it the fastest sedan ever to lap the Nordschleife to that date. Not many four-doors have bested that time since - the list consisting pretty much only of the Porsche Panamera Turbo - but now hot hatches are lapping faster than that, so you can bet that the new one will manage an even better time.
Now we've spotted the upcoming new CTS-based performance sedan several times before undergoing testing in locations around the world, but this is the first time we've seen it at the Nürburgring, apparently using the Goodyear Dunlop test facility as its base of operations (and still wearing Michigan manufacturer plates, incidentally). Considering how well the outgoing CTS-V performed and how much further you can bet Cadillac will push the envelop this time around, a new sedan lap record is almost a certainty - and we can only hope for an all-out war between Europe's performance sedan power houses to ensue.

Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.