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Cadillac welcomes back Entourage favorite Ari Gold

With publicity for the long-awaited Entourage movie ramping up, we're finding that one of the stars of the film happens to be the handsome Cadillac Ciel Concept convertible. It makes a number of appearances in the trailers with Vince, E, Turtle, and Johnny Drama cruising about, despite the fact that it isn't actually a production vehicle. We guess it pays to be Aquaman and Enzo Ferrari. Supporting its tie-in with the flim, Cadillac has enlisted Jeremy Piven, famed for his roll as outrageous, obnoxious, abrasive, and amusing talent agent Ari Gold, to star alongside its droptop sedan. The pair are the focus of a four-minute featurette welcoming the actor's character back while expounding on the series-ending cliffhanger that basically made the movie a sure thing. Take a look at the spot, which was directed and written by Entourage creator Doug Ellin. And be sure to check out the brotastic HBO series when it makes the jump to the big screen on June 3.

GM's Reuss explains why Cadillac is heading to New York

"We're going to take it to a place [New York] to change the way that we do business around the brand of Cadillac." - Mark Reuss
General Motors product chief Mark Reuss elaborated Tuesday on Cadillac's move to New York in 2015, saying it will "elevate" the brand and allow it to reach new customers.

Cadillac ELR next EV to get Plugless Power wireless charging tech

Evatran has been testing its Plugless Power wireless charging systems for electric vehicles in the Chevy Volt and Nissan Leaf for years now and made the tech commercially available early this year. With the growth of the EV market, Evatran is getting ready to expand as well. The company announced today that it will add three premium EVs to the Plugless Power system by the end of the year, with the first (and so far only) named model being the Cadillac ELR. We expect it was not difficult for Evatran to adapt the Plugless Power system to the ELR, since the vehicle's powertrain is so similar to the one in the Volt. The main problem we see is that Cadillac has only sold 390 ELRs (as of the end of June), so this first Plugless Power expansion isn't exactly going to ignite sales, even if every ELR owner opts for the cool tech. If one of the next two announcement is for the Tesla Model S, though, then you're talking numbers. Speaking of the future, what models do you think will be next? The Plugless Power L2 wireless systems were recently declared safe by the Intertek and start at $2,470, not including installation or government incentives. All the online/smartphone connectivity features that work with the car when it's got a cord stuck in it work with the L2 system, Evatran says. Orders start today, and the ELR package will be available September 1. There's more, including a local news report on the technology, below. WSLS 10 NBC in Roanoke/Lynchburg Va Wireless Vehicle Charging available to Cadillac ELR owners starting September 1st The Cadillac ELR Joins the Growing List of Compatible Electric Vehicle ("EV") Models from Evatran, the World Leader in High-Power Wireless Charging RICHMOND, VA July 28, 2014 – In an exciting statement today, Evatran Group, Inc. ("Evatran"), announced that its PLUGLESS wireless charging technology would soon be available on the Cadillac ELR. Evatran, the first Company in the world to make wireless charging available to individual EV drivers, currently has systems that are compatible with the Nissan LEAF and Chevrolet Volt. The Cadillac ELR is the first model to be announced in what is intended to be three new premium model announcements by the end of 2014. Evatran will begin accepting advanced orders today for deliveries as soon as September 1st. "The launch of the Cadillac ELR system is an important milestone for us," commented Rebecca Hough, Evatran CEO and Co-Founder.