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Cadillac could 'flourish' in Australia, says marketing chief

Cadillac might have its best product mix in recent history, and GM's luxury brand is looking to expand. In fact, it might even be making a trip Down Under, at least according to the company's global marketing chief.
Uwe Ellinghaus spoke with Australian site Car Advice at the Geneva Motor Show and said the brand could be quite successful there. "[The] goodwill that the Cadillac brand has is such a good starting base that once we get proper volume commitment and a dealer network behind it we can easily flourish," he said, though he warned that the plans are still in their earliest stages and years away. First, Cadillac will expand in markets with the highest possible sales, like China and Russia.
Ellinghaus said that the most likely models for Oz would be the SRX, Escalade and CTS; the latter would probably act as a replacement for the Holden Commodore. GM's Australian arm is ending local production in 2017, and there have been many rumors about what is happening to the big sedan. However, Ellinghaus admits exporting cars from the US to Australia is going to mean higher prices. In addition to the expense, Cadillac doesn't currently build any right-hand-drive models. It would likely take until the end of the decade before the Aussie models could be ready.

Cadillac CT6 shows its face in 2015 Oscars ad [w/video]

Have you been watching the 2015 Oscars? No? Then you've missed your very first look at Cadillac's long-awaited flagship, the imaginatively named CT6. Don't worry folks, we've got the entire spot, titled The Daring: No Regrets, available below. Marking the start of the new Dare Greatly campaign, the 60-second spot will be joined by three others during the Oscars' broadcast, and features a number of unconventional luminaries from the worlds of fashion, finance, technology and film, contrasting their common beginnings with their exceptional accomplishments. It's a powerful spot... and then the CT6 arrives. Asking "How dare a 112-year-old carmaker reinvent itself," a white CT6 is spotted (viewed through what looks like a bad Instagram filter) cruising slowly down a New York (we assume) street. The car itself is big and wide – properly American and Cadillac in its proportions – and features a very handsome evolution of the latest CTS' styling, with a new take on the brand's distinctive headlight and grille design. Have a look at the photo above, watch the ad and let us know what you think of both the commercial and the car that stars in it, down in Comments.

Cadillac releases updated 2015 CTS

Cadillac is in the process of applying the new wreathless emblem across its range one model at a time, but rather than simply slap the new logo on the existing models, it's taking the opportunity to roll out some revisions as well. First came the ATS coupe, followed by the updated ATS sedan, and now the flagship brand in the General Motors portfolio has quietly announced some revisions for the CTS sedan as well.
For the 2015 model year, the CTS - which was just introduced last year - gets a revised front end with that wreathless crest but also a new chrome grille with active aero elements on standard models and a black-chrome grille on the Vsport. The revised grille is flanked by new headlights, but behind them the engine lineup carries over: a 2.0-liter turbo four with 272 horsepower, a 3.6-liter V6 with 321 hp or - in the Vsport performance model - a 3.6-liter twin-turbo V6 with 420 hp that's still the most powerful V6 GM has ever made. All engines are mated to an eight-speed automatic transmission (ditching the six-speed auto on previous versions) and (apart from the RWD Vsport) can be had in rear- or all-wheel-drive flavors.
Cadillac has also given the updated CTS some new electronics (including inductive smartphone charging, onboard wifi, and more advanced parking and lane assist systems) as well as new wheels, trims and color options, details on which you can read in the press release below.