1969 Buick Skylark Custom on 2040-cars

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What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

Buick officially launches the redesigned 2021 Envision

The 2021 Buick Envision is officially official. Yes, that Envision — the one we showed you back in May 2020 — is now for sale, and we now have all of the finer details about the redesigned crossover, which is lower, wider and more technologically robust than its predecessor.  One could argue that we already knew the most important thing about Buick's updated CUV: It looks good. The same couldn't necessarily be said of its previous incarnation, which, like several of GM's outgoing small crossovers, could be charitably described as inoffensive, but often merely looked frumpy and incoherent.  2021 Buick Envision Avenir View 25 Photos Rather than the flow-for-flow's-sake design of the outgoing model, the 2021 boasts a more chiseled, angular look, especially in Avenir guise. It also boasts a redesigned cabin and a new suite of standard tech features, including standard forward collision warning, front pedestrian braking and rear park assist. Optional goodies include a HUD, wireless Android Auto and Apple CarPlay, and a hands-free power liftgate. Avenir models bake in several of the standard Envision's optional upgrades, including heated and ventilated front seats, a massaging driver's seat and heated outboard rear seats. It also offers an optional adaptive suspension.  “The all-new 2021 Envision is a tremendous opportunity for the brand,” said Duncan Aldred, global vice president for Buick and GMC. “With strong, differentiated designs, and a combination of advanced technologies and premium appointments, it will stand apart in one of the industryÂ’s most competitive segments.” Buick has also nailed down the specs on the Envision's updated powertrain. The 2.0-liter turbo engine will make 228 horsepower and 258 pound-feet of torque. Front-wheel drive is standard, with GM's twin-clutch all-wheel-drive system available as an upgrade. Both models get a nine-speed automatic gearbox.  As confirmed previously with the release of Buick's 2021 order guide, the Envision starts at $32,995 (including destination) and is available at dealers now. We expect to get our hands on one for a more thorough evaluation some time in the coming months. Stay tuned. 

2018 Buick Regal TourX starts right around $30,000

The all-new Buick Regal is coming, and it's ditching the sedan bodystyle in favor of two liftback variants. This week, CarsDirect reported pricing on the more interesting of the two, the Regal TourX. While we're waiting on an official confirmation from Buick, at $29,995 (presumably before destination), the lifted-wagon will significantly undercut competitors from BMW, Volvo, and Audi. With standard all-wheel drive and a powerful turbocharged inline-four, the Regal TourX has the potential to steal som sales from the Europeans. CarsDirect bases its report on the latest Buick order guides. All versions of the Regal TourX come with all-wheel drive and a turbocharged 2.0-liter inline-four making 250 horsepower and 265 pound-feet of torque. The only available transmission is an eight-speed automatic. Push-button start, active-noise cancellation, and 18-inch wheels are part of the package. The Regal TourX Preferred bumps the price to $33,575. For the extra few hundred dollars, you get an auto-dimming rearview mirror, leather-wrapped steering wheel, power driver's seat, and door sill plates. There are also more colors available than on the base model. Further options include a $1,240 driver's assistance package with blind-spot monitoring, rear park assist, and cross-traffic alert, and a $1,200 panoramic moonroof. A fully loaded, top-trim Regal TourX rings in at $38,860. Direct competitors are difficult to name. The pricing is above something like the Volkswagen Golf Alltrack, but far less than the Audi A4 Allroad, Volvo V60 Cross Country, or a BMW 3 Series wagon. It ought to offer more power and refinement than a Subaru Outback, but we'll have to wait to drive it before we can make a final call. Related Video: Featured Gallery 2018 Buick Regal TourX: New York 2017 View 12 Photos News Source: CarsDirectImage Credit: AOL Buick Wagon buick regal tourx