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Buick Encore blitzes first-year sales predictions

With its first full year of sales in the bag, it's safe to say that Buick has a hit on its hands with the Encore. US buyers have snatched up 31,046 of the small, premium crossovers since the Encore went on sale in January of 2013, while 97,311 were sold globally (not counting its counterparts from Opel and Vauxhall).
While we liked the Encore when we first drove it, we'll admit, we weren't sure how the tiny CUV would do. In fact, the first thing Executive Editor Chris Paukert wrote about the Encore was, "We admit it. We have no earthly idea how this whole thing is going to shake out." But it's done well, and has been subject to heavy demand over the past year, blowing away the estimates of analysts, who, according to an August story from Automotive News, projected no more than 18,500 units would be sold in 2013.
"Right out of the gate, demand for the Encore was high," Tony DiSalle, vice president of Buick marketing said in a statement. "It accounted for most of the segment's growth last year and that's because it offers the right safety, technology and features in the right-sized vehicle for many customers."

2017 Buick Encore freshens up for New York debut

Buick has rolled in to the New York Auto Show this year with a revised version of the Encore, bringing with it a series of revisions to what's billed as "America's most popular small SUV." Most obvious is the new front end that adopts the brand's latest design language with a fresh grille and headlamps – full LEDs on top-spec models. The taillights are also new, the exhaust tips are now chromed, the door mirrors color-keyed to the bodywork, and of course it all rides on a new set of wheels. The updates continue inside, where you'll find new trim, new gauges, and an eight-inch color touchscreen display to run the IntelliLink system that now supports Apple CarPlay and Android Auto as well as OnStar 4G LTE with on-board wifi. Buyers will be able to choose between five trim levels and between front- or all-wheel drive. There are three new exterior paint choices as well. The Encore is based closely on the European-market Opel Mokka, which was similarly revealed in updated form at the Geneva Motor Show just last month. In Buick guise, the Encore has only been on the market now for three years, but already stands as the brand's top seller. Last year it alone accounted for nearly one in every three vehicles Buick sold, and has risen 34 percent so far this year as well. Subtle though they may be, these updates ought to keep the Encore at the top of its game for another few years to come. View 5 Photos Related Video: 2017 Buick Encore Gets Latest Tech, Sculpted Design New LED headlights, Apple CarPlay, Android Auto for Buick's best-seller 2016-03-22 NEW YORK – Buick today introduced the new 2017 Encore, strengthening the appeal of America's most popular small SUV with more refined styling and new connectivity technology – including available Apple CarPlay and Android Auto compatibility. A new front-end appearance and a new premium interior highlight the visual refinements, while Apple CarPlay and Android Auto are supported by a next-generation IntelliLink system featuring an 8-inch-diagonal color touch screen. Push-button start, keyless unlock via the exterior door handles and an 8-inch color touchscreen highlight the Encore's roster of new standard features. "The Buick Encore created the premium small SUV segment and remains the top choice for customers seeking premium features and dependability coupled with timeless design," said Duncan Aldred, vice president of Buick Sales, Service and Marketing.

MotorWeek remembers the nearly forgotten Buick Reatta

The Reatta was Buick's failed experiment to take on European competitors with its own two-seat luxury coupe and convertible. The model only lasted a few years, and US customers didn't see another droptop from the brand until the Cascada. The latest MotorWeek Retro Review takes a look back at the short-lived roadster and remembers it quite fondly. Host John Davis calls the 1990 Reatta droptop "one of the best looking convertibles ever." His sentiment seems a little hyperbolic, but the roadster is definitely an attractive machine by the standards of the time. The smooth front end and pop-up headlights are reminiscent of Japanese sports cars of era, and the profile with the top down is elegant. There are weaknesses, though. The manual roof mechanism appears cumbersome to operate, and the crude digital instruments, which simulate physical dials, make the cabin look too dated. Other than a complaint about over-boosted power steering, MotorWeek enjoys how the Reatta drives, too. Buick's roadster is largely forgotten today, but such glowing praise suggests it deserves to be better remembered. Check out this Retro Review to look back on this interesting experiment from the early '90s. Related Video: