2006 Buick Lucerne Cxl Sedan 4-door 4.6l on 2040-cars

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March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

Buick Enspire EV crossover concept claims 370 miles of range

For the Beijing Auto Show, Buick is showing yet another crossover, this one in concept form. It's called the Buick Enspire, and unlike the rest of the brand's crossovers, this one is all electric. It's more than just a repurposed Bolt EV, too. Instead of the Bolt's 150 kW and 200-horsepower motor, the Buick has a 410 kW motor, which equates to 550 horsepower. Buick claims the motor will get the crossover to 60 mph in just 4 seconds. The Enspire isn't all about performance, though. It would also have a very healthy claimed range of 370 miles, topping that of the longest-range Tesla. Fast charging is supported, with Buick saying it can recover 80 percent of its charge within 40 minutes, though the company doesn't say how potent the charger used for that number is. It also apparently has support for wireless charging. This Enspire concept is rather pleasant looking, too. It has smooth, elegant curves draped on a body with a very wide, aggressive stance. The grille is an interesting evolution of Buick's current design, exaggerating the current crossbar into large wings that spread into the lights, and trading the vertical slats of the main grille for a solid illuminated insert. The rear taillights are also distinctive in how they comprise one long, slender line that form a pseudo spoiler in the rear hatch. The interior is plenty swoopy, too, with a number of futuristic touches. It has an OLED touchscreen for infotainment, and the windshield features augmented reality capabilities displaying road information and navigation routes. Luxury touches include real wood arm rests and center console. Whether we'll see a production Buick with the capabilities of the Enspire is anyone's guess. Surely to have that level of power and range would make it immensely expensive, similar to or surpassing the Tesla Model S and the Jaguar I-Pace. That would be rarefied air for Buick. But we wouldn't be surprised to see either an all-new crossover, or a redesigned current model, sporting the designs seen on this concept. And many of the cues will likely spill over to other Buick products. And while the performance seen in this concept might not reach production, we also wouldn't rule out an electric Buick of some sort, probably a crossover in the near future. General Motors has made it very clear it's going to push electric vehicle development, and a Buick crossover would be a good choice for a few reasons.

2019 Buick Regal GS Review | Because Buicks are allowed to be cool, too

Buick continues to try to convince everyone that its cars are cool, but we still haven't seen much evidence of this working. However, the 2019 Buick Regal GS is exactly the car that can help change people's minds about Buick in 2019. It has big red Brembos sitting inside superbly stylish wheels, bright red GS emblems everywhere, aggressive bodywork and some of the best sport seats in any car today. Buick truly made the GS look the part, and if you can get past the brand's Wal-Mart greeter personality, you're going to like the way it drives, too. The Regal GS is powered by GM's 3.6-liter V6 that makes a healthy 310 horsepower and 282 pound-feet of torque in this application. That gets mated to a nine-speed automatic transmission, which is the only option for the GS this time around. The previous generation Regal GS offered a six-speed manual, but we weren't missing it too badly here. With seemingly every car under the sun going the turbocharged route, it was refreshing to see GM use a big, naturally aspirated V6. Even stranger was that the Regal GS before this one was boosted, so you could say GM went the opposite direction of the industry trend. That previous GS made 270 horsepower and 295 pound-feet of torque from its turbocharged 2.0-liter four cylinder. So, while the V6 beats it by 40 horsepower, the old GS has it by 13 measly pound-feet of torque. Still, we dig the V6, because this car's power delivery is fantastic with a snarly but restrained exhaust note to go with. My largest quibble is taking off from a stop. The GS's throttle response is a little numb from the get-go, but put any revs to it and the car is ready to leap forward at any speed. This immediacy is increased when you put it into "GS" mode, which sharpens up the throttle, quickens shifts, stiffens the suspension, sends more power to the rear wheels and makes the steering heavier. The nine-speed is seamless and unobtrusive in traffic, but offers up surprisingly quick shifts when you're flat-out. Most of the time I end up ignoring the paddle shifters on cars with torque converter automatics, so I wasn't exactly missing them here. You can select the gears via the gear lever's slapstick function if you really want to, but it's hardly more engaging than just letting the car go at it. In GS mode it holds gears long enough and resists shifting out of the power band. During fall-attack on a backroad, it works smart and is on-par with the eight-speed in our Stinger GT long-termer.