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Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits

Next-generation Buick Enclave spotted with Wildcat looks

The rollout of GM's next-generation three-row large SUVs is well under way with the reveals of the 2024 Chevy Traverse and GMC Acadia. Another vehicle on the platform is also getting a redesign soon, according to these spy photos: the Buick Enclave. It's still going to be big, and it will now receive the same sort of Wildcat concept-inspired styling as smaller Buicks such as the Envista and Encore GX. The Enclave's front is where the Wildcat connection is the most clear. It has the pointy shark nose and wide, frowning grille. It's hard to say whether it will get a mesh grille like some of the production SUVs, or a slatted grille like the concept. High up are slender daytime running lights with the actual illuminating headlights hidden lower in the outboard air intakes. We're not totally sure if this look will work on such a large, tall vehicle, but we'll reserve final judgment when we can see the car with all its paint and trim on display. The sides of the Enclave still have a fair bit of the Coke bottle curves that have appeared on every Enclave, if a bit more toned down. The greenhouse seems to take after the GMC Acadia more than the Traverse, as it seems it has a relatively thin C-pillar. The D-pillar looks quite thick, which will probably be toned down with judicious application of gloss black plastic.  Details of the rear are difficult to make out. It seems to have slim, wide and curvy rear taillights. The rectangular exhaust tips are nicely fitted to the rear bumper. But that's about all that stands out. We're expecting the Enclave to have basically the same powertrain as the GMC Acadia, with the one engine offering being a turbocharged 2.5-liter four-cylinder with 328 horsepower and 326 pound-feet of torque. It should be paired with an eight-speed automatic and either front- or all-wheel drive. Odds are it will not get an off-road variant like the Acadia AT4 or Traverse Z71. But it might get a sportier road-going version that could take advantage of the torque-vectoring dual-clutch rear differential from those aforementioned off-roaders. It should also be revealed sometime next year with deliveries likely in the same year. Related video:

2022 Buick Enclave reportedly getting Black Accent package

Buick's updated Enclave crossover will go on sale later in 2021 with a revised design and a longer list of standard features. When it lands, it will reportedly be offered with a dealer-installed blacked-out appearance package. Enthusiast website GM Authority learned the optional Black Accent package will consist of black mesh inserts in the grille and black trim on the hatch; these bits are bright in the standard 2022 Enclave (pictured). They'll be installed by the selling dealer, meaning the Enclave won't leave the factory with the Black Accent package, and the bundle has been assigned Regular Production Option (RPO) code PDM; every General Motors option gets an RPO code. Not all trim levels will be eligible to receive the Black Accent package. It'll be available on the Premium and Essence trim, according to the same source, but it will not be compatible with the range-topping Avenir trim. Additionally, buyers won't be able to tick the Black Accent box if they've also selected the Essence trim's Sport Touring Edition package or the Luxury Package that can be fitted to the Premium and Essence trim levels. Pricing information isn't available yet, though the package will reportedly not be available at launch. Buick hasn't commented on the report, and it hasn't announced plans to make a Black Accent package available on the Enclave. If the rumor is accurate, more information and official photos will be released in the coming months. Related video: 2022 Buick Enclave Avenir revealed