2014 Buick Lacrosse Premium 1 on 2040-cars

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GM is quietly slashing prices on base models

While General Motors' fourth quarter financial figures haven't yet been released, the automaker seems to be weathering a potentially rocky time well, even beating third-quarter projections last year. To keep the climb going, the company is launching new base trims for several popular models that make them cheaper than ever but with tight dealer margins. The new entry-level trims are the Chevrolet Cruze L, Equinox L, GMC Terrain SL and Buick LaCrosse 1SV. Buyers lose some content by picking them, but the prices are slashed. According to Cars Direct, the biggest savings are on the LaCrosse, where customers pay $31,065, plus $925 destination, $2,570 less than the previous base 1SB trim but must accept things like 17-inch wheels and no cargo net in the back. If you're wondering how Buick can remove only a little equipment but cut the price so much, it's because the company also slashed dealer margins. According to Cars Direct, the difference between the invoice and MSRP for the LaCrosse 1SV is only around $150, compared to around $1,350 before. The disparity is even greater for the Cruze with an $81 difference in the prices, compared to about $600 for the LS version. Showrooms are expected to keep very low stocks of these trims, though. "Dealers use such vehicles to get people in the door, but they do not generally want to do high volumes of these strippers. The margins are next to nothing; they don't make much money off these cars," said Ed Kim, Vice President of Industry Analysis for AutoPacific to Autoblog. Dealers are also expected to advertise that these new base trims undercut major competitors. For example, the Cruze L rings up for about $2,320 less than a Honda Civic LX, according to Cars Direct. One potential drawback for buyers is that these models might not be eligible for incentives. While the attractive prices might get customers into dealers, folks may not actually end up driving home with these entry-level models. Kim indicated base trims also make up a small portion of the sales mix. "Consumers aren't asking for stripped out vehicles, even at the low end of the marketplace," he said. Featured Gallery 2015 Chevrolet Cruze View 9 Photos News Source: Cars DirectImage Credit: Chevrolet Buick Chevrolet GM GMC Car Buying Car Dealers Crossover Sedan gmc terrain cheap cars

2018 Buick LaCrosse Avenir gets dash of flash

The 2018 Buick LaCrosse Avenir continues the rollout of the top-trim Avenir line, joining the Enclave. They use the same strategy: package some extra features as standard and give the vehicles more design flair. On the outside, the LaCrosse Avenir gets shiny chrome mesh grilles and Avenir badging, just like the Enclave. Two types of wheels are available on the LaCrosse, either 19-inch pieces finished in "Pearl Nickel" or 20-inch versions finished in "Midnight Silver." Inside, there is exclusive chestnut brown leather interior. The Avenir logo is stitched into the headrests of the seats and is displayed on the door sill plates. Aside from the visual tweaks, the Avenir trim adds a bunch of standard features. Among the convenience items are navigation, a sunroof and a Bose sound system. It also features the nine-speed automatic transmission hooked up to the 310-horsepower V6. But items such as the trick all-wheel-drive system and continuously adjustable suspension are still options. Pricing hasn't been announced yet, but expect it to be more than the $42,090 of the next highest-trim LaCrosse Premium with the V6. And Buick expects it will sell plenty of these cars, since it also revealed that 90 percent of LaCrosse buyers choose the top two trims out of the four available. The car goes on sale early next year. Related Video: Featured Gallery 2018 Buick LaCrosse Avenir View 10 Photos Image Credit: Buick Buick Luxury Sedan buick avenir

Jay Leno finds no detail neglected on Icon's Derelict 1948 Buick Super

Jonathan Ward seems to have one of the greatest jobs in the world. As the CEO at Icon, he's in charge of not only the company's fantastic trucks but its Derelict series of semi-restored classics, as well. Ward's vehicles are no strangers to Jay Leno's Garage, but the latest guest on the show might be one of Icon's coolest yet. What looks like a 1948 Buick Super Convertible on the outside hides the supercharged heart of a Corvette ZR1 underneath. Like the rest of the Derelict series, this old Buick's toasted paint and pitted chrome are all part of the charm of the car, and it's really a case of beauty being more than skin deep. The Super rides on a custom chassis and suspension to make the convertible a far better driver than even a pristine original example. Plus, Ward hides all sorts of modern upgrades inside that are practically invisible until he points them out. Leno absolutely falls in love with driving the Derelict Buick. If his enthusiasm grabs you, the video below from Ward goes much deeper into the build process of this awesome project.