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The Chinese experiment | 2017 Buick Envision First Drive

The 2017 Buick Envision is a very good five-passenger crossover. The "but" you should anticipate will come in good time. First it's worth understanding why it exists at all. Out of the ashes of GM's bankruptcy a few flowers blossomed and the carmaker is doing exceptionally well, certainly far better than Chrysler has done in the wake of its free fall into Chapter 11. But of all the surprises at GM's turnaround, Buick surely ranks highest, without question the least likely player to thrive if you only study the North American market. Look farther than our shores, to China, however, and you won't be shocked. Note that the Envision, which has been on sale in China for a year and a half, will reach about 200,000 units this year; the entire Buick portfolio in the US only totaled 223,000 cars in 2015. Not only is China Buick's primary market, but what it makes there, like the Envision, is intended for a different sort of buyer. Here, we'd call it a compact crossover. In China the Envision is a relatively large car, and the buyer there is far more likely to use it as a tall limo, or at the very least, as a big-time status statement. That buyer is also very likely to be in his or her mid-30s – the average Buick buyer in the US is getting younger, but, at 58, is hardly a millennial. Still, Americans who buy the Envision will benefit from all of this China focus. Huge effort went into its development since the target competitor in China is the Audi Q5, according to Rick Spina, Executive Chief Engineer for the Envision. Spina explained that Buick went to the trouble and expense of isolating the entire chassis from engine, suspension, and driveline vibration and sound penetration. "If you look at non-luxury models like Ford Escape, Honda CR-V, nothing's isolated, everything is hard-bolted to the body, and so all that vibration goes into the frame." Spina says that even though you'd guess the China-built Envision shares the general parts bin of the Chevy Cruze and Equinox, it's almost entirely unique. "It's kind of an orphan," he says, because GM couldn't afford to invest in the ride tuning Buick had to have to compete with Audi in China for a volume Chevy product, so nothing from Chevy (for now) is on this platform. And although it would have made sense to have Cadillac or GMC share it, Cadillac's XT5 and GMC's Acadia were already on a different development cycle. Besides, he's pretty proud that the Envision was developed strictly for Buick.

Buick struggling to keep up with Encore demand

Buick is having a hard time keeping up with demand for its all-new Encore mini-CUV, according to a report from Automotive News. The stylish, lifted five-door went on sale in January, but dealers have reported that supplies have dwindled after the initial high demand, taking the proverbial "wind out of the sails."
General Motors admits that it underestimated demand for the diminutive Buick, which is built in Korea and sold as the Opel Mokka in Europe, where it's also seen success. Buick spokesperson Nick Richards told AN, "We increased production, so there have been a lot more landing within the last month."
Buick has done a booming business, though, even with its limited supply of Encores. With over 12,000 units sold in the first half of 2013, the small CUV is on pace to annihilate industry analysts' estimates, which predicted no more than 18,500 units in 2013. We're not entirely surprised. When we first drove the Encore late last year, Autoblog professed that we had no idea how sales would turn out, as the Encore wasn't really entering into an established segment. Even so, wefound a surprising amount to like in the Encore, enough that we "wouldn't bet against it" being a major success.

Buick could import Envision crossover from China

Reports about the Buick Envision's likely arrival in the US go back even before the midsize crossover's debut in China last year, but the brand still doesn't have a official decision about whether to bring it here. According to The Detroit News, the company is somewhat concerned about a poor consumer reaction to launching a Chinese-made model in this country. Even if Buick officials are slightly apprehensive about the public perception, the concerns might not hold back the Envision in US. An anonymous source also tells The Detroit News that the brand intends to launch the CUV early next year and wants to sell around 40,000 of them annually. However, the UAW is reportedly not happy about the possibility of a Chinese-produced model coming here. The Envision launched at the Chengdu Motor Show as a step between the compact Encore and three-row Enclave. Power comes from a 2.0-liter turbocharged four-cylinder with stop/start and 256 horsepower and 260 pound-feet of torque. Buick offers the CUV with a six-speed automatic and all-wheel drive. The interior features active noise cancellation and an eight-inch infotainment system. The Envision also seems like a natural fit for Buick in the US due to the obvious hole in its CUV lineup, and the abundant rumors suggest that the brand sees the possibilities for it. The company now needs to decide whether to take a chance here and offer a vehicle from China.