2014 Buick Encore Convenience on 2040-cars

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Reuss says Cadillac CT6-based Buick could happen

Could the upcoming Cadillac CT6 and its Omega platform spawn a Buick variant? According to General Motors' product chief Mark Reuss, it could potentially be in the cards, but "not yet." "We're working on that," Reuss told Automotive News at the 2015 New York Auto Show. While there hasn't been a large, rear-drive Buick on dealerships since the Roadmaster in 1996, the company gave a big hint that it could head in that direction with the Avenir Concept, shown earlier this year at the Detroit Auto Show. As Automotive News explains, a rear-drive Omega-platform Buick could be a real hit in China, where consumers buy 13 Buicks for every one Cadillac. That move would be a big help to GM's bottom line, too, as it'd significantly increase the Omega platform's economy of scale. If a large Buick based on the CT6 were to head to China, though, it likely wouldn't be a simple case of badge engineering (thank God). Reuss hinted to Automotive News that while the mixed-material construction of the CT6 platform "is very flexible," doing an "identical version of that platform or not is a different conversation." What are your thoughts? Should Buick adopt the Omega platform for an Avenir-based sedan? Should that vehicle be sold here in the US, or should it be a China-only offering? Have your say in Comments. Related Video:

2014 Buick LaCrosse steps up to the big leagues with plenty of luxury

Following the introduction of the updated 2014 Buick LaCrosse and Regal, the oldest vehicle in Buick's lineup will be the Verano, which was just introduced last year. Having such a fresh product mix bodes well for Buick as it tries to create a new image in the US, and after checking out the amount of luxury being stuffed into the new LaCrosse for 2014, GM's awkwardly positioned brand may finally have the ability to stand out.
Granted, the model unveiled was the all-new, top-of-the-line Ultra Luxury Interior Package, but this package brings top-notch leather and soft suede covering everything above the beltline as well as real ash wood accent trim throughout the cabin. While there was no mention of price, we don't expect this model to come cheap in terms of what we expect from Buick, although it will likely be competitively priced with similarly equipped rivals like the Acura TL or Lexus ES. Adding even more to the LaCrosse's interior, dual eight-inch displays make up the gauge cluster and center stack, and the number of buttons on the center stack have been greatly reduced, creating a cleaner look for the instrument panel.
Another big change is the next-generation of Buick's IntelliLink infotainment system that brings with it all of the recent enhancements of the Cadillac CUE and Chevrolet MyLink systems. Differentiating itself from other GM infotainment systems, the new Buick IntelliLink stands out by allowing users to customize the apps they can add and not just being limited to what GM sees fit.

Is Buick's surprise Detroit concept a Camaro-sized coupe?

Tomorrow night marks the unofficial start of the 2016 Detroit Auto Show. Keep your eyes peeled for a number of reveals, including a surprise debut from Buick. Yes, Buick. And we think it's going to be something really hot. According to a report from Bloomberg, the Tri-Shield's secret car could be a Camaro-sized sport coupe concept. As Bloomberg explains, it'd certainly gel with the impression the company is trying to put out – that it's no longer a brand for those with one foot in the grave. Introducing a sports coupe, even as a concept, could certainly reinforce that message. And if it happens to make production – which is not a certainty, Bloomberg's secret source says – it could certainly help Buick drive its average buyer age down from 59. Bloomberg doesn't offer any speculation on Buick's new coupe, but we have no problem making educated guesses. Our most reliable conjecture is this: it will ride on General Motors' Alpha platform, which underpins both the Camaro and the Cadillac ATS. And with a certain twin-turbocharged V6 in the GM stable, we've got an idea of what kind of engine could be shown. That speculation will have to suffice for now. But don't worry, we'll have official details, live images, and video tomorrow when Buick unveils its new concept in Detroit's Eastern Market.