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General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

1987 Buick GNX with 8.5 miles sells for ... well, you won't believe it [UPDATE]

UPDATE, FRIDAY, FEB. 15: Blowing past what was believed to be the previous sales record of $165,000, this 8.5-mile 1987 Buick GNX sold for $200,000. It jumped approximately $80,000 in the final 10 minutes. The winning bid went to username PETRO917, who joined Bring a Trailer in February, seemingly specifically to bid on the GNX. The previous story appears below. Automotive grails are expected to cost unfathomable amounts of cash, but this 8.5-mile (EIGHT!) 1987 Buick GNX could reach monetary digits not seen before. With four days still left on the Bring a Trailer auction, the GNX is already up to $100,000. The Grand National, particularly the GNX, is one of those cars that has skyrocketed in value in the past 10 years. It's been earning payouts that put it in a rare class of General Motors vehicles typically occupied by classic Corvettes and Camaros. At the Barrett-Jackson Palm Beach auction in 2015, a 362-mile example sold for a brain-scrambling $165,000, likely the most ever paid for a GNX. Last year, the first GNX ever released to the public (VIN No. 1 and 2 were kept by the company) had 8,200 miles and sold for $126,500. The most expensive GNX ever sold on Bring a Trailer had 28,000 miles and ended at $60,000 in summer 2018. Bidding on this example is already $40K past that, with days to go. To the shock and dismay of many, this ultra-rare performance icon has been driven less than the distance of a half marathon. Its odometer reading makes it possibly the most pristine GNX on the planet. After it was originally sold in Mena, Arkansas, it simply sat on display in a Texas dealership for decades. The seller purchased the car in 2002 and supposedly kept it in a climate-controlled environment. Plastic wrapping over the seats and door panels further the immaculate cleanliness. According to the listing, the only parts that have been replaced are the battery and a relay switch, both of which come with the sale. In a comment on the auction, the owner shared the reason he has decided to sell the car: Collecting is enjoyable only if you can share the collection with other people of similar mind who can also appreciate it. I am at a point in my life when the relationships, not the material possessions, mean the most to me. The time has come for someone else to own a piece of history and share it with those individuals most important in his or her life.

2022 Buick Envision Plus three-row crossover is like an Envision, plus

Buick exited the sedan segment when it axed the Regal, but it's going all-in on crossovers and SUVs. It released a dark preview image that gives us an early look at a three-row family-hauler named Envision Plus. Announced only for the Chinese market as of writing, the Envision Plus is — as its name implies — positioned above the Envision in the company's range, though it's smaller than the Enclave. It's mechanically related to the crossover it shares its nameplate with, but it appears to receive a specific design with a new-look front bumper and a more upright grille. It also wears a boxier silhouette that allowed Buick to add a third row of seats. Extra seating aside, we expect the Plus will offer an interior close to the standard Envision's, which we described as "a scaled-down take on the Enclave's interior" in February 2021. Similarly, Buick will likely offer the Envision Plus with the same turbocharged, 2.0-liter four-cylinder as the smaller model. It produces 228 horsepower and 258 pound-feet of torque, and it spins the front or the four wheels via a nine-speed automatic transmission. Buick will release more details about the 2022 Envision Plus in the coming weeks, and it will unveil the model at the 2021 edition of the Shanghai auto show opening its doors on April 21. While the company hasn't confirmed plans to sell its latest crossover in its home market, we wouldn't be surprised if it arrives here before the end of 2021. Auto shows were put on hiatus in 2020, at the height of the on-going coronavirus pandemic, and the upcoming Shanghai show is the first major industry event in over a year. In addition to the Buick people-mover, we'll discover Toyota's first global electric car. It will arrive as a near-production concept close in size to the hot-selling RAV4. Related video: 2021 Buick Envision Running Footage