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Demand for Bugatti's Chiron Pur Sport is exceeding expectations

Bugatti's handling-focused Chiron Pur Sport should have been one of the stars of the 2020 Geneva auto show, but the event was canceled at the last minute due to the ongoing coronavirus pandemic. Although customers weren't able to see the firm's newest model in person, demand has nonetheless been exceptionally high. Geneva is a major event for brands like Bugatti because it's one of the last shows where customers go to spend money, not just to sit in cars and play around with the infotainment system. Members of the company's sales and marketing team consequently had to find other ways to present the model; some potential buyers were shown the Pur Sport online, while a handful have seen it in person as it tours Europe. All have given it a warm welcome. "Feedback from customers that have seen the car, online or in person, has been positive. It's exceeding expectations," a spokesperson for the company told Autoblog. Bugatti will continue showing the car to loyal customers in Europe, and it will soon set sail across the Atlantic to make its debut on American soil. Sixty units of the Pur Sport will be built by hand in Bugatti's Atelier in Molsheim, France. It's the latest member of the Chiron family, which also includes the standard model introduced at the 2016 edition of the Geneva show and the record-breaking Super Sport 300+ unveiled in 2019. Frank Heyl, the company's deputy design director, told Autoblog that customer requests play a big role in shaping the different directions his team takes the Chiron in.  "We have customers who really demanded a more reactive, more emotional car. This was, of course, one idea. We said, 'OK, let's do it,' and we started developing this car," he said. Heyl stopped short of telling us what's next, but his team won't run out of ideas — and customers won't run out of requests — anytime soon. In the meantime, Bugatti's team of intrepid road testers is fine-tuning the Chiron Pur Sport by putting it through its paces on various tracks, including the Nurburgring. Production is scheduled to start in the second half of 2020. Related Video:    

Kawasaki H2R races Bugatti Veyron, MP4-12C, and 1,350-hp GT-R

The Kawasaki Ninja H2R ranks among the modern marvels of the production motorcycle world. The bike is only for the track, but with a 1.0-liter, supercharged, four-cylinder engine making 300 horsepower, it's ludicrously quick. Super Street decided to put that acceleration to the test by staging a half-mile race against a Bugatti Veyron with the 1,200-hp tune from the Super Sport. We aren't going to spoil the winner, but according to Super Street this bike is the only H2R that Kawasaki USA currently has. The magazine also staged similar races against a McLaren MP4-12C and a Nissan GT-R with a claimed 1,350 hp, and you can check them both out below. If you're curious to read more about this event, there's an in-depth piece online about it all, as well.

Watch Top Gear host Chris Harris sample the Bugatti Chiron's unbelievable acceleration

Update: The original video and tweet have been removed from Twitter. Yes, yes, we all know how fast the new 1,500 horsepower Bugatti Chiron is. It'll do 0-60 mph in under 2.5 seconds, 0-100 mph in just 6.5, and the top speed is 261 mph (limited). As Top Gear host Chris Harris shows here, stats and figures don't really do the car justice. The Instagram clip from the "onlychirons" account shows Harris repeatedly accelerating to triple digit speeds followed by full panic stops. The sheer glee on his face really says it all. As many enthusiasts know, Harris is no stranger to high-performance machines. He's one of the few people in the world to drive the so-called holy trinity of supercars: the Ferrari LaFerrari, the Porsche 918, and the McLaren P1. The clip here was apparently taken during the filming for the latest series of Top Gear. Look for Harris and the Chiron on an new episode in the next few weeks. Related Video: TV/Movies Bugatti Videos Top Gear chris harris Bugatti Chiron