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Unique Bugatti Chiron Pur Sport shows off customizing program

It's strange, but there's really no shortage of incredible supercars to pick from nowadays. Ferrari, Lamborghini, McLaren, Pagani, Koenigsegg, Bugatti, Aston Martin and Porsche, among others, are continuously rolling out ever faster, rarer and more unusual supercars. And as a result, buyers want more than just a choice of paint and interior colors to pick from. They want unique color schemes to stand out from the other supercar owners. Automakers such as McLaren have learned this with programs like MSO, and now Bugatti is launching a service called Sur Mesure, which translates to "tailored." And its first customer car is the Bugatti Chiron Pur Sport GP Sur Mesure you see above. According to Bugatti, the car is a tribute to racing driver Louis Chiron, who won the 1931 French Grand Prix driving a Bugatti Type 51. The custom Chiron Pur Sport features the same style "32" on the outside and embroidered on the seat backs as Chiron's Type 51. That number is hand-painted on the doors, as are the "EB" logo patterns on the front and rear fenders. Based on photos of the paint process, it seems some intricate masking was used, requiring careful removal after painting. The exterior paint color is a new hue that was created to match that of 1930s Bugatti race cars. Inside, the Chiron Pur Sport is mostly black and red Alcantara. The most unique aspects are the door panels that feature the same type of "EB" pattern as on the fenders, but this time with embroidery. The car also gets black anodized aluminum trim panels with silver logos. No pricing was given for this one-off Bugatti, nor were any estimates for services given. This is likely because every project will be different depending on the customers' ideas, so the amount of time and cost will vary. Seeing as customers will be guided through the process and receive truly custom cars at the end, ones based on cars that already have seven-figure price tags, the costs must be mighty high. Related Video:

Bugatti begins assembling the first 1,600-hp Centodieci prototype

Created as a tribute to the EB110, the Bugatti Centodieci is coming to life. The French firm has started putting together the running and driving prototype that it will use to fine-tune the model before it launches production. Although the Centodieci is an evolution of the Chiron, it's different enough to require its own development process. Engineers have spent over a year running simulations to find out how the model-specific parts react in a variety of conditions. They studied how air flows over the redesigned body panels, for example, including the fixed rear wing. They also examined how the new aerodynamic profile affects thermal management. "Every newly developed vehicle poses an immense challenge, as we are creating a very small series that at the same time has to meet and even exceed all of the quality and safety standards of a large series," said Andre Kullig, the technical project manager for one-off and few-off projects at Bugatti, in a statement. Bugatti started dyno-testing the prototype's chassis at its Molsheim, France, headquarters in early 2021. It's essentially a running and driving car — complete with an 8.0-liter, 1,600-horsepower W16 engine — without body panels. Images released by the firm provide a fascinating and rare look at what's underneath the surface. They reveal parts of the cooling system (including lines that run down both sides of the car) and miles of wiring. Everything went according to plan, according to the firm, so the next step involves building the first Centodieci body. Here again, data mined during months of advanced simulation work will guide the production process. "With the newly designed body, there are changes in many areas that we had to simulate using special computer programs. Based on the data, we were able to establish a basic setup as a starting point for series development and the first prototype," Kullig said. He noted that part of the development process involved adjusting the curvature of the different components to obtain a homogenous appearance regardless of lighting conditions. Kullig's team will then put the development prototype through its paces in real-world conditions, including high-speed and high-heat runs, before giving the Centodieci the proverbial green light for production. Bugatti plans to build 10 examples, and collectors claimed the entire production run before the model made its public debut in 2019. Pricing started at ˆ8 million (about $9.7 million) before options.

Koenigsegg demolishes Bugatti's brand-new 0-400kph-0 record

Last month, we told you how a Bugatti Chiron, driven by Juan Pablo Montoya, set a new record for accelerating from 0 to 400 kph (248 mph) and then braking back to 0, all done in 41.96 seconds. Well, that record didn't stand for long — it was just annihilated by a Koenigsegg. Christian von Koenigsegg decided to take a crack at the record as a means of performance-testing a new Agera RS he was about to deliver to a U.S. customer, this one with an upgraded engine making 1,360-horsepower and 1,011 pound-feet of torque. The hypercar was so factory-fresh, in fact, it still had industrial tape protecting its leading edges. After some lower-speed test runs (an Agera RS is typically tested at up to 186 mph), Koenigsegg's team took the car to Vandel, a former Danish military airbase that now serves as a big solar-energy farm, for the big run on Oct. 1. Some fascinating numbers about the record run, with factory driver Niklas Lilja at the wheel: Lilja went from 0 to 400 kph to 0 in 36.44 seconds, beating the Chiron's record by a whopping 5.52 seconds. (The Chiron's total time was 41.96.) Koenigsegg says its data show that the car engaged traction control in the first three gears, the final time at 113 mph. The car hit the 248 mph goal in 26.88 seconds over 1.21 miles. (The acceleration phase took Montoya in the Chiron 32.6 seconds.) Braking to 0 mph took 9.56 seconds and 1,584 feet. (The Chiron braked in 9.3 seconds.) Though the Agera RS' record time for 0-400-0 was was 36.44 seconds, that does not factor in the fact the car went a wee bit past 400 kph, to 403, or 250 mph, before Lilja hit the brakes. If you include that sliver of time, the overall run was 37.28 seconds. But it isn't counted in the record. Total distance covered was 1.57 miles — on a 1.7-mile runway. For more details, Koenigsegg describes the run on his blog. Related Video: Auto News Bugatti Koenigsegg Technology Coupe Performance Videos Bugatti Chiron koenigsegg agera rs juan pablo montoya