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Bentley courting Maybach celebs with letter-writing campaign

When Daimler let slip that Maybach was on the chopping block, the German automaker reportedly insisted that ultra-luxury editions of the Mercedes-Benz S-Class would replace the doomed marque. We're all for a smattering of low volume, seriously pricey S-Class variants, but will the richest and most influential Maybach buyers feel the same way?
Automotive News reports that Bentley is betting that stars like Jay-Z and Samuel L. Jackson will want more than a gussied-up Benz, and the luxury car make is sending out olive branches in the form of a letter campaign. The premium Volkswagen brand is asking the high-rollers to step into a Bentley Mulsanne or perhaps a top-shelf Continental GT. To help persuade VIPs to switch to Bentley, the automaker is inviting select Maybach owners to tour its Crewe, England home.
Given the fact that many typical soccer moms and dads can afford an ML-Class, we can see why some movie stars and sultans would want to steer clear of the Three-Pointed Star. But is Bentley really going to gain much by wooing the 200 annual Maybach buyers? If a few more rap stars roll in a Bentley in their next music video, then the answer would appear to be yes.

Bentley will black out the Flying Spur's trim for $4,735

Just because a car brand is premium, and exclusive, and expensive does not mean it is immune to the most popular automotive trends. Like the Ram 1500, the Honda Pilot, and the Fiat 500L, the Bentley Flying Spur will now be offered in a specification with blacked-out parts.  Bentley introduced the third generation of the Flying Spur during summer 2019, and now that it's had some time to settle in, new options are starting to roll out. This exact package is called the Blackline. Not to be confused with Lexus Blackline models, or the Harley-Davidson FXS Blackline Softail.  Nearly all the brightwork on the exterior of the sport sedan has been darkened. This includes the Flying B hood ornament, the radiator vanes, the grilles, the side window surrounds, the lower door and rear door trim, the front and rear light bezels, the door handles, the wing vents, and the exhaust outlets.  The Flying Spur has black parts, but it is not completely blacked out. Buyers still have the option of picking between 17 standard colors and 13 "extended range" colors. The standard wheels on the Flying Spur Blackline are 21-inch (no, they're not all black) with the option for 22-inch Mulliner Driving Specification wheels. There is no mention of any changes to the interior. The Blackline package will be available on the Flying Spur soon for $4,735.          

Bentley collectors upset about planned run of 12 continuation cars

Bentley's grandiose plan to recreate one of its oldest and most emblematic race cars has summoned a dark cloud of disapproval from a group of wealthy collectors, including some who own the real thing. Several high-profile enthusiasts, like Ralph Lauren, jointly sent company boss Adrian Hallmark a letter to voice their concerns. The project started in 2019, when Bentley announced it would make 12 replicas of the four 1929 Team Blower models built and raced by Sir Tim Birkin. The dozen racers were spoken for in record time, and owners-to-be are currently working with the company's Mulliner division to configure their car. Bentley isn't the only carmaker dabbling in continuation cars — Jaguar and Aston Martin have notably brought back classics in recent years — but its project is the only one that has generated strong, vocal opposition from the enthusiast community. The recreation cars threaten to "dilute that special admiration and awe that can only come from viewing and embracing the genuine article," according to the letter sent from Hallmark. It was signed by Lord Bamford, Evert Louwman, and William Connor, among other collectors. Simon Kidston, a classic car specialist whose uncle won the 1930 edition of the 24 Hours of Le Mans behind the wheel of a Bentley Speed Six, opined the recreations will devalue the real cars they're modeled after. He also accused Bentley of turning into a poacher. Bentley isn't overly worried about the complaints. "After much research and discussion with a number of the stakeholders (vintage Bentley owners, restorers, specialists, plus a selection Bentley Drivers Club and Benjafield Club members), we tested the idea of making an official Continuation Series based on our plans for a sole recreation, and were overwhelmed with the positivity of the response. While we heard some similar concerns to those expressed in the letter, the vast majority of feedback was hugely supportive of the project," a company spokesperson told Autoblog. The firm added the continuation cars will not be painted in the same color combinations as the four original racers so they'll be instantly recognizable as replicas. Production and deliveries will carry on as planned, then. Related Video: