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Bentley's hosting a dog party — especially if your dog is named Bentley

The following story illustrates why there'll always be an England: At the veddy British road circuit/estate called Goodwood two hours south of London, ultimate British car company Bentley will host … well, two dog-day afternoons celebrating dogs and their owners and featuring special treats for dogs named Â… well, Bentley.  The affair on May 20-21, described as “a grand celebration of all things dog,” is formally part of the annual "Goodwoof" festival. Owners of Bentleys (car or dog) will gain access to Bentley's VIP area, and a fleet of Bentayga luxury 4x4s will provide “extra bark and growl to a range of activities that will give dogs and their human friends a wonderful weekend – or a great Dane out.” Oof. So, all dogs are welcome, but itÂ’s more fun if you chauffeur your dog named Bentley to the party in a Bentley. Both driver and pet will be granted access to the Bentley Barking Paddock, a car park just for them with easy access to “The Kennels,” the West Sussex estateÂ’s central clubhouse. (Preferential parking alone may mean some dogs with other names will find themselves temporarily answering to "Bentley" that weekend.) The dogs will compete in some dog-ish contests. Humans will watch field and trail demonstrations and hear talks from dog experts and celebrity owners. Bentleys (the cars) will somehow play a role in herding competitions. Of course, thereÂ’ll be “plenty of treats for those on both two and four legs,” the organizers say. On the first day, a celebratory "parade of poodles," led by Goodwood's the Duke of Richmond, will take center stage on the estate grounds. Also planned is a display of doghouse architecture named, um, Barkitecture. And a photo booth will be set up in a Bentayaga for “pup-arazzi” souvenir pictures. Goodwoof benefits a British charity called Pets as Therapy.  ThereÂ’s more info for planning a trip here.  

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Bentley announces Mulsanne upgrades to be shown in Geneva

Proving that there's no such thing as too much luxury, Bentley has released details for the updated 2014 Mulsanne that will debut at the Geneva Motor Show in March. Most of the additions are to improve rear-seat accommodations inside, with the addition of Comfort Specification and Entertainment Specification options.
The Comfort Specification adds some conveniences you might have in your living room, such as padded headrests, stowable footrests and seat cushions filled with duck down. Likewise, the new Entertainment Specification brings tech you might find in your home, including a wifi hotspot, seat trays that are now bigger to accommodate an iPad and keyboard and an entertainment system that gets a pair of eight-inch screens, a DVD player, wireless headphones and premium audio. Rear occupants in the 2014 Mulsanne will also get revised rear door panels with more storage and power-retractable curtains for both side- and rear windows.
Bentley is also offering up new paint and leather colors, too, and to finish it all off, Mulsanne customers will also be able to order a six-piece, handmade luggage set.