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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Bentley Bentayga V8 Design Series embraces the darkness

It is a truism that designers love the color black, and the hue features prominently in the Bentley Bentayga V8 Design Series. Outside, the Design Series comes standard with the Bentayga's optional Blackline package, which includes black trim, black exhaust outlets, and a body-color lower front fascia. The Design Series also gets a special set of seven-spoke Paragon alloy wheels in dark gray. In a trick seen also on — ahem — Rolls-Royce, the wheels feature self-leveling center badges, which means the "B" is never at an incorrect angle. Designers hate that. While the exterior is offered in colors other than black, the interior comes exclusively in black (Bentley's "Beluga"), but with a contrasting accent color — red, orange, white, or blue — that runs across the dash and on the sides of the center console. It is also seen in the seat leather perforations and in the binding of the deep-pile floor mats. Carbon-fiber trim on the dashboard and door panels has a special diamond-weave pattern, while gloss-black center console trim provides still more blackness. A Breitling clock in the dash is not black — it has a mother-of-pearl face. Other included goodies are "Comfort" seats, door sills with an illuminated "Bentley" treadplate, and drilled-alloy pedals. The Design Series is exclusive to the eight-cylinder Bentayga, which is powered by a 542-hp V8. We'd say that buyers of the 12-cylinder model or the Bentayga Hybrid are out of luck but they can probably lean on Bentley's Mulliner in-house customizing operation to approximate something close. But then, if you're going the full Mulliner route, why not get a little more imaginative? Maybe with something like the Bentayga for falconry or this paean to fly fishing? Just be sure to spec those self-leveling wheels — after all, one's B should always be upright.

Here's the Bentley Bentayga actually going off-road

There might not be many opportunities to see a Bentley Bentayga getting dirty off-road, but Bentley is making sure its upcoming crossover can perform capably when off the beaten path. This video demonstrates the Bentayga's all-wheel drive system, and you can see the wheels braking when needed. While the SUV's exterior is covered in cladding, you get an idea of the vehicle's general shape. A small skid plate is also visible underneath. It is not set to go on sale until 2016, but the Bentayga has been spied testing all over the world. Bentley also already offered a good look at the interior. Most recently, the model showed up on the highways around Dubai, likely for hot-weather evaluation. Laps around the Nurburgring should also help keep the SUV relatively light on its feet. With 4,000 interested customers lined up as of earlier this year, the Bentayga should be a success for Bentley. After launch, a diesel V8 version and a plug-in hybrid are reportedly on the way in 2017. Later, a smaller crossover might be in the cards, too. Related Video: