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Bentley wants to get into the coachbuilding business

There was a time when a customer would buy a chassis from an automaker like Bentley and then take it to a coachbuilder to have whatever bodywork they wanted put on it. The practice was particularly prevalent in Bentley's earlier days, but the industry has progressed in such a way - with tighter regulations and unibody construction - that such a practice is no longer feasible. But Bentley wants to get back into that business.
Speaking to UK trade publications recently, Bentley sales chief Kevin Rose indicated that the company is looking into setting up a special division within itself to meet the demands of extremely wealthy customers who want to commission their own coachbuilt custom creations. It's an emerging trend that's seen Ferrari Special Projects build one-offs like the F12 TRS and SP12 EC and McLaren Special Operations the outlandish X-1, and Bentley wants to get in on the action.
It wouldn't be the first even to rebody a contemporary Bentley in recent years. Carrozzeria Touring Superleggera offers the Flying Star (pictured above) that turns the Continental GT into a shooting brake, and Dany Bahar's new coachbuilding outfit Ares plans to do the same. By bringing it in-house, however, Bentley would be able to pick the chassis up off the assembly line at the right time and provide the necessary support and factory backing.

Bentley celebrates its founder with the Mulsanne W.O. Edition by Mulliner

July 10, 2018, marked the beginning of Bentley's centenary celebration. We can look forward to a year of commemorations, starting with the Mulsanne W.O. Edition by Mulliner, limited to 100 units. The sedan, available in standard, long-wheelbase, and Speed versions, celebrates founder Walter Owen Bentley and his 1930 8 Litre. The founder's personal car, the last vehicle he designed for his company and the second example off the production line, wore a coachbuilt body from Henry Jervis Mulliner & Co. That's the same Mulliner firm that personalizes Bentleys to this day. Walter Owen didn't get to enjoy his "ultimate expression of automotive engineering" for long; financial troubles forced him to sell it in 1931. Bentley bought the 8-Litre in 2006, and part of the "sympathetic" restoration meant replacing the crankshaft. That crank is the central feature of the W.O. Edition Mulsanne: Bentley cut the crankshaft into 100 pieces, and will place each piece inside a custom, illuminated cocktail cabinet in the rear quarters of the 100 special Mulsannes. Four different woods and aluminum create a marquetry scene that frames a glass display with the emblematic crankshaft. Around that, the show vehicle gets Heritage Hides in Fireglow, with Beluga details and stitching, Dark Stain Burr Walnute veneers, and Fireglow lambswool carpets. The exterior's drenched in Onyx, with Beluga Black wheels, accessorized by a chrome hood strip, optional chrome grille and surround, and discrete special edition badging. Customers can, naturally, option their own W.O. Edition Mulsannes any way they wish. Bentley's chosen to skip Goodwood as the reveal of this particular treat. The public unveiling comes on our shores, at next month's Monterey Car Week, on Aug. 24. Related Video:

How'd we miss this incredible 24-hour enduro in prewar cars?

Even in today's 24 Hours of Le Mans, not all of the racecars finish the event. Factors like like mechanical failures, crashes and poor weather that can be the doom of any race team. Now, imagine going to a track today and competing around the clock in vehicles built before World War II. That was exactly what the Benjafield's 24 did at the Portimao Circuit in Portugal in October. Somehow, we missed this spectacular event, and so did most of you, judging by the lack of media coverage it received. The event was named after Dudley Benjafield, one of the famous Bentley Boy racers and a winner of the French race in 1927. According to Goodwood Road and Racing, 21 prewar cars entered, and astonishingly, 20 finished. Teams of three or four drivers did two-hour shifts, and more than just old Bentley racers competed. Robbert Alblas, who also made the awesome video above, told Autoblog via email, "The organization is not a allowed to call it a race because of insurance reasons." Therefore, there were no official rankings of where the competitors actually finished. That's a pity, but it doesn't take away from how awesome an undertaking this was. While you can see cars from this period briefly racing at events like the Monterey Motorsports Reunion, witnessing them go for 24 hours is almost an impossibility today. Check out Alblas' fantastic short film of the Benjafield's 24, above, and get a taste of the on-track action. News Source: Goodwood Road and Racing, Robbert Alblas via YouTube Motorsports Bentley Racing Vehicles Classics Videos portugal portimao