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Bentley creates buzz with 'flying bees,' enters honey business

Bentley’s Crewe factory has bees now. Yes, itÂ’s the same Bentley as the one youÂ’re thinking of. TheyÂ’re called “flying bees.” WeÂ’ll hand it to Bentley, thatÂ’s a solid name. This means the British luxury car maker is officially getting into the honey business. We joke, but there will definitely be Bentley-branded honey as a by-product of this nature venture. The bee announcement came in a press release. In total, Bentley is adding 120,000 honey bees to live in two massive (Bentley-branded) hives. Bentley says that amount of bees is capable of producing about 33 pounds of honey per year, which Bentley claims is about 50 jars worth. How much will a jar of Bentley honey cost? Considering how exclusive itÂ’ll be, we imagine itÂ’s more than you can afford, pal. Onwards to the real reason Bentley is doing this. ItÂ’s part of a biodiversity initiative Bentley continues to work toward. “Bee populations are in decline in the U.K., so installing two hives to help boost biodiversity is a great way to make use of the grassland at the edge of the site. Our ‘flying beesÂ’ are honey bees that have been bred by local beekeepers with over 50 yearsÂ’ experience. With their help, weÂ’re checking on them every week and itÂ’s great to see that theyÂ’re already starting to produce the first Bentley honey,” Bentley said in a statement. The hives were installed far from the actual manufacturing facility on site, so you likely wonÂ’t be met with any unexpected guests upon taking delivery of your Bentley. You might remember that Ford hopped on the bee game first a few years back. Even if itÂ’s a small effort, itÂ’s always cool to see anyone trying to save the bees. We donÂ’t want to be caught in a Black Mirror-like situation with mechanical, autonomous bees doing the work for us after all.

Bentley rolls out updates across Continental range [w/videos]

Hard as it may be to believe, it's been a dozen years now since Bentley first introduced the Continental GT. After a proliferation of engine variants and body styles, a substantially updated range was launched in 2011, but even that was four years ago. Little wonder, then, that the British automaker has announced a raft of updates for its most successful model line. For the 2016 model year, first of all, the Continental range benefits from some updated styling. There's a revised front bumper and grille, reprofiled fenders with a metallic B vent, a character line running towards the rear fender, a more sculpted trunk lid, a new rear diffuser for the performance-oriented V8 S and GT Speed models, and an array of new 20- and 21-inch wheels. Inside, the Continental has been fitted with new seats – straight-fluted on standard models, diamond-quilted on Mulliner and GT Speed models – as well as new controls and trim. The crew from Crewe has also revised the marque's signature 6.0-liter twin-turbo W12, increasing output from 567 horsepower to 582 and from 516 pound-feet to 531. Bentley's not saying what performance advantage the enhanced twelve-cylinder engine will net, but it doesn't come at the expense of fuel economy: in fact, with a new cylinder deactivation feature, fuel consumption is cut by five percent despite the power boost. Finally the four-door Flying Spur gets some new equipment including wheels, steering wheel, instruments and trim, with the W12 engine (shared with the GT Speed) benefiting from the same cylinder deactivation system to improve its environmental credentials. Look for the updated 2016 model range to be presented at the 2015 Geneva Motor Show, now just weeks away. The video meant to be presented here is no longer available. Sorry for the inconvenience. The video meant to be presented here is no longer available. Sorry for the inconvenience. NEW STYLE AND TECHNOLOGY FOR LUXURY GRAND TOURING - A suite of design upgrades and features for Continental GT family - Continental GT W12 increases to 590 PS and 720 Nm, improving performance and efficiency - Flying Spur offers even more bespoke four door luxury (Crewe, 17th February 2015) Bentley Motors is building on the global demand for the Continental GT family with a suite of contemporary design updates and new exquisite features for its most successful model.

Gliding on the ice at Bentley's fantasy camp

It was just before 2:00 PM when I landed in Helsinki, bleary-eyed and more than slightly disoriented, after a late-night departure from New York and an early-morning connection in Amsterdam. I was staring at the departures board. There was one more flight to go before I could join Bentley for Power on Ice, its annual ice driving experience in the northerly town of Kuusamo, but there was a problem: There were two HEL-KAO flights on the board, both slated to leave at 4:30, and it was impossible to discern which was Bentley's chartered flight to the alpine ski area. Nonplussed and unable to utter a word in Finnish, I approached a gate agent with rudimentary English to see if she knew which flight was mine. "I'm sorry, sir," she said in an Finnish take on the Omaha dialect, "Your plane does not seem to exist." I winced. Of course it didn't. "My" plane was way out on the tarmac, far away from proletariat jumbo jets, accessible only through a gate that the automaker had staffed and commandeered for the afternoon. It was an auspicious start to three days of attending Bentley's exclusive fantasy camp for its affluent super-fans, which purportedly exists to answer the question: What can you give the Bentley fan who already has everything? For drivers more accustomed to making graceful entries and exits in their posh vehicles, several days of power sliding on a private track more than suffices. You need not be a Bentley owner to participate in the program, but an aficionado of the brand with some cash burning a pretty big hole in the pocket. For the better part of a decade, Bentley has decamped to Kuusamo, the town located just south of the Arctic Circle, to prove the British performance bona-fides of its lineup on 19 square miles of frozen Kuusamojarvi lake, as part of the wintertime Power on Ice event. The program satisfies the need of high-end performance enthusiasts who want something different than arriving at another five-star hotel for another weekend of good eating, drinking, and relaxing. Plenty of brands assert that they have a bespoke answer for discerning customers, but Power on Ice is truly different. You need not be a Bentley owner to participate in the program, but an aficionado of the brand with some cash burning a pretty big hole in the pocket.