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Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.

Set your Bentley Bentayga apart with Mountain Marquetry trim

One of the best things about the ordering process at Bentley has got to be the sheer level of customization on offer. We're especially fond of the wood veneers. But if none of them meet your high standards, the company's Mulliner division now offers this intricate Mountain Marquetry dashboard design. The hand-crafted artistic vista depicts the Roque Bentayga, the mountain formation located on Gran Canaria in Spain's Canary Islands from which the company took the name for its new sport utility vehicle. The time-intensive installation is made of 32 layers of wood taken from six different species of tree. We don't know just what woods Bentley's artisans use to weave the wooden tapestry, but as it is, the Bentayga alone is available with an array of seven such options, including chestnut, eucalyptus, ash, madrona (a type of Ericaceae indigenous to our West Coast), two types of burr walnut, and a piano-lacquered walnut. If you're not into the whole wood thing, Bentley has also been known to offer trim in alternative materials like carbon fiber, aluminum, and even stone. It goes without saying, of course, that all of this comes at a price. We wouldn't be surprised to discover that said price could get you an entire second automobile. But cost is seldom an object for many Bentley customers who want their automobile to stand out from all the other Bentleys parked at the country club, racquet club, yacht club, or whatever other kind of club the rest of us probably haven't even heard of. Related Video: News Source: Bentley via YouTube Bentley Luxury Videos bentley bentayga Mulliner

Bentley EXP 10 Speed 6 gets positive reactions on auto show circuit

Bentley is in the midst of a world tour with its EXP 10 Speed 6 concept. Unveiled at the Geneva Motor Show last month, the concept subsequently appeared in New York and now in Shanghai, and will stop in the Middle East on its way back home to England. The purpose: to gauge reactions from potential customers. And so far it's reportedly been pretty good. Speaking with Autocar in Shanghai this week, Bentley CEO Wolfgang Durheimer said most of the potential buyers who spoke to the company after seeing the concept have encouraged Crewe to build it. The only adjustments it's been asked to make were to the front end. Those LED ring headlights look interesting, but would be unlikely to make production. And the grille would likely be more swept back than upright. The process is similar to how Bentley is evolving the EXP 9 F crossover concept into the production Bentayga. The company is listening to customers about what they like and don't like, and adjusting accordingly. Of course none of that means that the EXP 10 Speed 6 will actually see production. It would still need the green light from parent company Volkswagen, which has been cutting back on development spending lately. And with the Bentayga yet to reach showrooms, Bentley has its hands full at the moment. But the segment in which this luxury GT would compete – against the likes of Aston Martin and Maserati – is not one where the VW group really participates at the moment. Neither Lamborghini, Audi nor Porsche have a front-engined sports car in this segment, with only Bentley's own Continental GT coming close. The potential to take a slice of a different pie could prove enough to convince the powers in Wolfsburg to sign off on the EXP 10 Speed 6, especially if it can be based on an existing architecture and shared with other divisions. Related Video: