2006 Bentley Continental Gt Gt on 2040-cars

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Best of 2016 | The List

The List hosts Jessi and Patrick spent all of 2016 checking awesome adventures off their automotive bucket list, from escaping a car dangling off a cliff, to taking part in The Great Race road rally. In total, our hosts checked 12 challenges off Autoblog's list of "1,001 car things to do before you die," taking them on travels across the United States and the United Kingdom. Check out some highlights from the season as our hosts drive everything from the super modern to the refreshingly classic, and even take their lives into their own hands all for the sake of completing the ultimate car enthusiast's bucket list. As we look ahead to 2017, be sure to send us your automotive bucket list items. Who knows, maybe your submission will inspire Jessi and Patrick's next escapade. Click here to find more episodes of The List Click here to learn more about our hosts, Jessi and Patrick Aston Martin Bentley Land Rover McLaren The List Videos

Behold my hideous Bentley!

Do you all just love my hideous Bentley? It's so insane and tacky. I'm sure if I were to actually order this a British lord somewhere would dispatch his valet to slap me.  Who knows where I'll figuratively be in two weeks' time, but today turns out to be the day I turned to see just how tacky certain car configurators will let you get. Admittedly, they're almost all high-dollar, extra-low-volume cars. If you try to play around on a Honda configurator, you'll have wrapped things up in about 30 seconds.  But Bentley, now that's a company that'll let you get tacky on its configurator. I chose the new Continental GT Convertible because the lowered roof would make it easy to demonstrate in pictures the level of my tackiness. From there, it was this eye-searing Apple Green, though I was certainly tempted by Azure Purple and Magenta. Roof choice? I was expecting there to be more, nevertheless, Claret red seemed like a suitably awful pairing.  Inside, well, let's crack those knuckles and get to work. Luckily, Bentley lets you choose two different leather colors: Main and Secondary "hides" with five choices of how to split those colors. Sorry, colours. I chose Colour Split B cause it seemed to have the most of each colour. For the Main Hide, I went with Hotspur, an extremely red shade of red that would be home in an early 2000s BMW. Cumbrian Green and Damson purple were tempting, but they just weren't bright enough, and I thought they wouldn't pair poorly enough with the Secondary Hide: Newmarket Tan, which is pretty damn orange. You can't see it, but the interior of the roof is Blue. For the veneer, I went with Tamo Ash, 'cause yuck. Finally, throw on some black wheels, and voila, my tacky Bentley. I must say, this is most definitely tackier than the real Bentley Flying Spur I once tested that looked like South Beach threw up inside. So much white and teal. Oh, and that ash wood. A Bentley rep told me they ordered it by mistake.  Now, Bentley isn't the only high-dollar outfit that lets you indulge in such tacky fantasies. Most other British brands do, including Mini, and the Germans offer plenty of color choices as well, usually through some special custom program like Audi Exclusive. Porsche makes it especially easy, though, which you can see in my other craptacular creation below.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.