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Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.

Bentley installing 10,000 solar panels in HQ parking lot

Bentley has started construction on what it says will be the U.K.'s largest solar-powered car port at its factory headquarters in Crewe, England. When completed, the array will have a capacity of 2.7 megawatts, enough to cover 24 percent of the company's energy requirements on the site. Crews will install 10,000 solar panels in the employee car port in a project that's expected to take six months. They'll add to the 20,815-panel, 5mW rooftop solar power system that Bentley finished installing at the factory in 2013. The combined output will be enough to power the equivalent of 1,750 homes. The car port will cover 1,378 parking spaces and be installed and operated by British firm FlexiSolar, which is also designing and manufacturing the system. The new green energy system adds to plaudits in recent years for reducing its water usage at the Crewe HQ. Bentley has also been awarded the Carbon Trust Standards for carbon, water and waste. While Bentleys aren't exactly known for their fuel efficiency — the Mulsanne sedan gets a woeful 11 mpg in the city and 18 mpg on the highway — its vehicles no longer appear on the American Council for an Energy-Efficient Economy's "meanest" list of gas-guzzlers, as they once did. It also just showed its forthcoming and long-promised Bentayga plug-in hybrid in Geneva, promising 31 miles of all-electric range and a turbocharged 3.0-liter V6 paired with an electric motor. The brand is also promising a full-electric model in the near future. "We continue to focus on new initiatives that reinforce our commitment to the environment, whether this is introducing alternative powertrain technologies in future models, or our award-winning work to reduce the environmental impact of our factory," Peter Bosch, Bentley's member of the Board for Manufacturing, said in a statement. Related Video:

Bentley Bentayga leaks out in miniature form

Want to know what the completed, production-ready Bentley Bentayga will look like? So do we all, and we've had some pretty good glimpses at it already. But this could be our best look at the finished form yet. Leaking out in China are images not of the vehicle itself, but of a 1:18 scale model of Bentley's forthcoming inaugural sport-ute. And though that may not tell us precisely what it'll look like in full scale, it ought to give us a pretty darn accurate preview. Particularly given the detailed measurements with which these model manufacturers have to work. The design is pretty much as you might expect it to look. That is to say proportions typical of a full-size Volkswagen Group crossover like the Touareg, Audi Q7, or Porsche Cayenne. Bentley design cues set it apart: four round headlights up front flanking an upright mesh grille, side vents on the front fenders, a tasteful smattering of chrome trim, and big wheels. Looks like it'll have a pretty big glass roof, too. Or put another way, it looks like a toned-down version of the EXP 9 F concept that divided opinions when it debuted back at the 2012 Geneva Motor Show. One way or another, we're expected to see the beast in the flesh (or the machine in the metal) at the Frankfurt Motor Show next month, so it won't be long now. In the meantime, you can scope out more over at CarNewsChina.com. Related Video: