2006 Bentley Continental Flying Spur on 2040-cars

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Audi's Project Artemis woes could delay range of VW Group EVs

Two years ago, Audi's then new CEO Markus Duesmann announced his first big initiative called Project Artemis. The plan's marquee component is "to implement a new lighthouse project for Audi in record time," being "a highly efficient electric car scheduled to be on the road as early as 2024" on a brand new platform that would be shared with Porsche and Bentley. An ex-VW and -Porsche man named Alex Hitzinger, who'd also spent time at Apple working on the tech company's electric car, was brought on board to lead Project Artemis and come up with new ideas. Parent Volkswagen Group said it wanted to become "as agile as in a racing team," removing the bureaucratic molasses and bottlenecks interfering with getting the best product on the road in the best time. However, in any grand venture, failure comes before success. Automobilwoche reports that Artemis is struggling through issues large enough to push the product plans back by years. The issue, as it was with the ID.3 lineup on the eve of that car's launch, is software. Well, that's the latest, largest problem; Artemis has already been through copious struggles before getting to the software bit. Two months after Hitzinger came on, in December 2020, VW raised its EV volume target from 50% to 70% by 2030. That necessitated a rethink of the VW Group's entire platform strategy considering the far greater production scale. Hitzinger only lasted six months in the job, ousted in May 2021, supposedly because Audi believed his ideas were "not suitable for profitable series production" among other reasons. By that time, the pace of software development was already said to be six months behind schedule, with the Car.Software division working on VW.OS 2.0 "not yet running at the speed hoped for." Internal frictions were noteworthy and costly as well. VW's commercial division plant in Hanover was meant to build Artemis vehicles for Audi, Porsche and Bentley, but Automobilwoche reported in January of this year that Porsche paid a ""small three-digit million amount" — like $100 million or so — to get out of the deal mandating its vehicles come from the Hanover facility.    So Audi effectively brought Artemis in-house to lead vehicle development, and Car.Software turned into Cariad to get VW.OS and VW.AC, which stands for Automotive Cloud, to market.  The first Audi vehicle under Project Artemis was planned to arrive by the end of 2024, a production version of the Grandsphere concept.

2022 Bentley Flying Spur First Drive Review | Purple reign, purple reign

MALIBU, Calif. – When I first moved to New York City in the early 1990s, two careers before I became an automotive writer, I worked as a preschool teacher in Brooklyn. I rode my bike to work from Manhattan each day, over the Brooklyn Bridge, one of the most bountiful opportunities for car-spotting in a city with the nationÂ’s lowest rates of automobile ownership. The most notable vehicle I saw regularly was a stately and very violet Bentley sedan. The only thing more outrageous than its Azure Purple exterior color, and the distinctive rumbling of its signature 6.75-liter V8, was its vanity license plate. Seeming to signify that its owner was a proctologist or gastroenterologist, it read, MD TUSH. As I drove that car's descendant, an excessively purple Bentley Flying Spur Hybrid, I couldnÂ’t stop thinking of MD TUSH, whomever they were. Their flash. Their panache. Their dedication to being seen – even from the elevated bike path of New York's original suspension bridge. One could argue that this is part of the job of an occasion car like this, a $204,000 (base price) sedan that is as long as a Chevrolet Tahoe. It is supposed to make an impact. So it's counterintuitive that the Flying Spur Hybrid always starts off in EV Drive mode, which prioritizes the sole use of the rechargeable 14.1 kWh lithium-ion battery pack. It decidedly does not make an impact. I suppose that one cannot discount the element of surprise. But in that mode – one of three accessed through a metal button on the center consoleÂ’s button-resplendent surface – the big four-door skulks off with eerie silence, and will continue to do so for about 25 miles on the European WLTP cycle (EPA certification has not yet been completed, but it will likely be lower than the EU number), whereupon it needs 2.5 hours to charge with a fast charger of unspecified voltage via a conspicuous port on the left rear fender. As a preview of BentleyÂ’s promised all-electric future – which will begin with its first fully battery powered-vehicle in 2025, en route to a full-line voltaic conversion by 2030 – the Flying Spur has some allure. With its silence, thrust, and uncanny eeriness, electric power suits ultra-luxury limousines.

Bentley spreads its wings, hires jets to fly car bodies to Britain under Brexit

FRANKFURT — Bentley, the luxury carmaker owned by Volkswagen, has booked five Antonov cargo jets to help overcome potential supply bottlenecks in the event of a disorderly exit of Britain from the European Union, the carmaker said on Wednesday. Car manufacturers are securing additional supply routes as policymakers in Brussels and Westminster seek to strike a deal to determine the future trading relationship with continental Europe after Britain exits the European Union. Bentley, which makes high end sports cars, buys 90% of its components from continental Europe, and sells around 24% of its cars into Europe, Chief Executive Adrian Hallmark told the Financial Times' Future of the Car summit. "We have spent two years planning. We have five Antonovs that we have on reserve to fly bodies to Manchester," Hallmark said, adding that in addition to shifting car bodies by air, Bentley has hiked the level of spare parts stored for production. "We used to run just-in-time with two days stock. Now we have 14 days stock. That's 14 working days, so that's three weeks of stock," he said. The company has booked additional warehouses and planned new logistics routes in case traditional supply methods are hampered by bottlenecks. If Britain fails to secure a negotiated trade agreement with European policymakers, Bentley would be able to absorb 10% import tariffs by raising prices and cutting costs. This would be less damaging than supply disruptions. "It is not existential as long as everything flows. Stopping flows is far more dangerous than Brexit tariffs," Hallmark said, referring to supply bottlenecks. This year Bentley expects to sell more than 10,000 luxury cars and to reach breakeven, mainly thanks to a rebound in demand in China, Hallmark said. China sales are up 35% when compared with before the COVID-19 crisis. Sales in Europe and the United States up 15% Hallmark said. "Overall we are in a position where we will do well over 10,000 sales this year," he said via Webcast. "We are on the cusp of going beyond breakeven."