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Bentley targeting Range Rover with 12-cylinder SUV

The eventual arrival of Bentley's upcoming SUV in 2016 will likely prove the most pivotal new product to come from Crewe since the debut of the Continental GT in 2003. And Bentley isn't messing around.
The British automaker is taking aim directly at the Range Rover, saying that it will be just as capable off-road. That's a mighty big claim for a company that has never made an off-roader before, but comes with good reason: Bentley estimates that nearly 30 percent of its customers have a Range Rover as well, and the company is keen to take a slice of that pie.
There are, however, several elements that will elevate the Bentley Falcon (as it's expected to be called) above Range Rover territory. For starters, according to Automotive News Europe, which spoke to Bentley marketing chief Kevin Rose at the Frankfurt show, the Falcon will be more expensive. The sticker price in Europe is expected to hover around 180,000 euros - double the flagship Range Rover's starting price. It'll also be available with four-, five- and seven-seat configurations. And it'll offer more power. A lot more power.

Bentley wants to get into the coachbuilding business

There was a time when a customer would buy a chassis from an automaker like Bentley and then take it to a coachbuilder to have whatever bodywork they wanted put on it. The practice was particularly prevalent in Bentley's earlier days, but the industry has progressed in such a way - with tighter regulations and unibody construction - that such a practice is no longer feasible. But Bentley wants to get back into that business.
Speaking to UK trade publications recently, Bentley sales chief Kevin Rose indicated that the company is looking into setting up a special division within itself to meet the demands of extremely wealthy customers who want to commission their own coachbuilt custom creations. It's an emerging trend that's seen Ferrari Special Projects build one-offs like the F12 TRS and SP12 EC and McLaren Special Operations the outlandish X-1, and Bentley wants to get in on the action.
It wouldn't be the first even to rebody a contemporary Bentley in recent years. Carrozzeria Touring Superleggera offers the Flying Star (pictured above) that turns the Continental GT into a shooting brake, and Dany Bahar's new coachbuilding outfit Ares plans to do the same. By bringing it in-house, however, Bentley would be able to pick the chassis up off the assembly line at the right time and provide the necessary support and factory backing.

For a pot of gold, you could have this Bentley Mulliner Bacalar

You’re looking at the winning entry in an online competition Bentley held recently for colleagues and their families to design their own Mulliner Bacalar, a two-seat roadster of which only 12 will be built. No, there are no plans to build this one, and the rainbow motif on the livery is a nod to the symbol of hope during the COVID-19 pandemic. Still, itÂ’s fun to imagine the head-turning you could do driving it. WeÂ’re told only that the winning design comes from someone named Eleanor, and Bentley adds the disclaimer that “anyone is able to imagine their dream specification from BentleyÂ’s unrivaled spectrum of interior and exterior colours,” so technically, we guess itÂ’s possible that one of the customers whoÂ’ve signed up for one could order this for production. There are also lots of other ways to customize the topless car, inside and out. The colors in the rainbow include Dragon Red II, which features on the launch of the Continental GT V8 back in 2012, and the Orange Flame used to introduce the Bentayga Speed more recently. Bentley used Yellow Flame to launch the Bacalar.  Bentley also held a contest for interior design but hasn't yet shared that winning entry.  The competition was judged by design boss Stefan Sielaff, who previously told Autoblog about how the Bacalar coachbuilding project grew out of requests from well-heeled customers for an ultra-exclusive, customizable product and arrived in just nine months. Inspired by the EXP 100 GT electric concept, the Bacalar uses a 650-horsepower 6.0-liter W12 engine. All 12 are already spoken for at a reported starting price of a cool $2 million. Related Video: