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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

How a 2017 Bentley Bentayga ended up in a salvage yard

You can find all sorts of great deals at auctions, but this one seems a little too good to be true. Maybe that's because the 2017 Bentley Bentayga isn't something you see everyday, especially in a salvage yard. But here it is on copart.com, a $250,000 ultra-posh SUV revealed only last September, sitting among other decidedly less-posh vehicles seized by banks and police in sunny Miami. Jalopnik caught this unusual listing. With a current bid of only $103,000, this Bentayga, the world's quickest SUV, is a steal at twice the price. It was clearly a steal for someone else, too. This Bentayga ended up on the auction block after it was recovered from a theft. Since the owner was already paid out, the Bentayga ended up on a salvage lot. While the listing notes some minor scratches, the car only has 619 miles on it. This particular model normally retails for about $280,000. So if you're looking to off-road in luxury for a steep discount, this is the listing for you. If you're feeling a little intimidated by the auction process, fear not. We have a comprehensive guide to buying cars at auction that will get you rolling in your practically new discount Bentayga in no time. Related Video:

VW adding particulate filters to gas engines

Volkswagen is working hard to overcome the PR disaster that is its diesel emissions scandal, and part of its efforts is focusing, weirdly, on petrol engines. Starting in June 2017, the embattled German automaker will add particulate filters to the gas-powered Volkswagen Tiguan and Audi A5. The change will eventually impact nearly every direct-injected gas engine the VW Group makes. Audi? Particulate filter. Seat? Particulate filter. Even Bentley is going to get the tech, all in a bid to reduce soot emissions by 90 percent. In fact, by 2022 VAG expects 7 million of its vehicles to boast the emissions-cleaning tech, which has long been a fixture on diesel engines. "Following increases in efficiency and lower CO2 output, we are now bringing about a sustained reduction in the emission levels of our modern petrol engines by fitting particulate filters as standard," Volkswagen Group research and design boss Dr. Ulrich Eichhorn said in a statement. "In the future, all models will be equipped with the latest and most efficient SCR catalytic converter technology." VW's initial rollout focuses on the 1.4-liter, turbocharged Tiguan and the 2.0-liter, turbocharged A5. Considering the popularity of the 2.0-liter across the VW range, we'd expect it's only a matter of time before VW expands its particulate filters tech to additional gas-powered vehicles. Related Video: