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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

2019 Bentley Bentayga V8 First Drive Review | Losing cylinders but not much else

There's no such thing as a cheap Bentley. Even though the new-for-2019 Bentayga V8 is $30,000 less expensive than its W12-powered sibling, the twin-turbo V8's $165,000 window sticker still puts it well into the upper echelon of pricey luxury vehicles. Bentley is loathe to compare the two versions of the Bentayga — what parent wants to pit siblings against one another? — but does frame the V8 edition as a somewhat sportier alternative to the full-bore, glitz and glamor W12. Let's examine that line of reasoning. Under the hood of the Bentayga V8 is a 4.0-liter turbocharged engine that shares most of its bits with the latest Porsche Panamera and Cayenne Turbo. The engine is specifically tuned for use in this new application, with a unique sound signature and a cooling package that Bentley says will keep it running comfortably even in the face of the largest desert sand dunes in the world. The V8's peak of 568 pound-feet of torque hits below 2,000 rpm and stays exactly there until 4,500, with a horsepower peak of 542 at 6,000. From behind the wheel, the Bentayga's V8 engine feels a bit higher strung than the effortless W12. Instead of instant torque, there's a strong rush of power that builds nicely until it nears its 7,000-rpm redline, the highest rev limit of any engine the brand has ever installed in a passenger vehicle. If such a peaky-sounding engine seems incongruous with the intent of a luxury SUV, just know that there's plenty of stonk available any time the driver decides to push a red-bottomed Louboutin into the plush carpet. It's just a little less than what'd be on call from the W12, but there's not enough of a discrepancy to really matter. The V8 is a bit less sprightly to 60 than the W12 — 4.4 seconds versus 4.1 — and, with its 180-mile-per-hour top speed, it's a meaningless 7 mph slower at the top end, too. So, that doesn't really support the idea of sportiness. Neither too does the V8 handle any differently than the W12. There's only about a hundred pounds separating the two vehicles, with the new V8 edition weighing in at 5,264 pounds. And since only half of that weight savings is centered over the front axle, there isn't any real change to the Bentayga's driving dynamics or steering feel. That's not to say the Bentley Bentayga V8 doesn't drive well, it just doesn't drive differently than its more powerful, more expensive sibling.

Bentley testing new SUV in Audi Q7's clothes

Sure, this looks largely like an Audi Q7. What if we told you, though, that it was actually a Bentley? This may be one of the very first sets of images we've seen of the aristocratic brand's SUV. Based on the borrowed Audi bodywork, however, testing appears to be in the early stages.
While it may look like an Audi Q7, there are a number of giveaways. One of the more subtle are the British number plates, in place of the traditional German plates that would be found were this a mule for the next Q7. Other changes are more noticeable. According to our spies, this mule is much wider, while its fenders have also been enlarged to accommodate larger wheels and tires.
Out back, four exhaust pipes jut out from the lower fascia, while larger brakes are hidden behind black wheels. The big indicator that this is something special, though, can be seen in the front fascia. The heavily modified front clip is home to two massive intakes below the headlights. According to our spies, these conceal a pair of intercoolers. Whether they are for Bentley (and Audi's) twin-turbocharged, 4.0-liter V8 or the 6.0-liter W12 is unclear.