2004 Bmw Z4 3.0i Convertible 3.0l on 2040-cars

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BMW Films are on the way back [w/videos]

The BMW Films series caused a stir in 2001 and 2002 by combining top-quality cinematography, Hollywood names and driving excitement to sell its sporty wares in a whole new way. By arriving five years before YouTube, they ranked as some of the earliest viral videos on the internet. By now, these sorts of films are almost commonplace, but back when BMW hit upon the idea, the idea of brand-integrated short films on the internet was still a novelty. Now, for the first time in over a decade, the German automaker is planning on bringing back BMW Films for a new season.
Trudy Hardy, BMW North America Vice President of Marketing, announced the series' return at the 2014 Automotive News World Congress in Detroit, according to Ad Age. However, neither the German brand nor Anonymous Content, the original production company, have been willing to comment further on when the new videos are coming.
The original series of eight films starred Clive Owen as the Driver (back then, Owen was largely unknown to American audiences), a mercenary who would take a variety of jobs and always drive a BMW. David Fincher executive produced the first season and directors included top names like John Frankenheimer, Ang Lee and Guy Ritchie. All of the second season movies had Owen driving a Z4, but in our estimation, the quality had fallen off a bit compared to the outstanding first season.

Motor Trend first to compare Jaguar XE and BMW 3 Series

How many automakers have loaded up how much ammo and taken how many shots at the BMW 3 Series? Yet here we are, decades on and at least a decade away from the 3 Series' halcyon days, waiting for someone to give the sport sedan something beyond a flesh wound. In this most recent episode of Head 2 Head, Johnny Lieberman goes to Spain to figure out if the Jaguar XE is the sedan to do it. Here the champion wears the guise of the 335i M Sport, powered by a 3.0-liter, turbocharged, inline-six with a square 300 horsepower and 300 pound-feet of torque run through a ZF eight-speed transmission. After a short time behind the wheel Lieberman quotes from a familiar hagiography, saying it's evident "just how great this car is and why it defines the segment." The all-aluminum challenger from Jaguar comes in XES trim, meaning a 3.0-liter, supercharged V6 with 340 hp and 332 lb-ft. It uses the same eight-speed transmission as the BMW, but with different programming. According to the specs in the video, some of which are manufacturer estimates, the Jaguar is heavier, more expensive, and much thirstier at the pump. Away from the spreadsheet, Lieberman holds that the XE looks better and feels more special inside. In case you're wondering, the comparo was done before MT could get its mitts on the 320-hp BMW 340i. Lieberman says the English company spent its money on the XE suspension and it shows, but there have been other efforts from other automakers with excellent dynamic chops that weren't enough to threaten the BMW. His final assessment is that one of the two cars is awesome, and one is quite a bit better. Watch the video to find out which is which. Related Gallery 2016 Jaguar XE View 74 Photos Related Gallery 2016 BMW 3 Series Refresh View 57 Photos News Source: Motor Trend Channel via Carscoops, YouTube BMW Jaguar Luxury Performance Sedan motor trend jaguar xe head 2 head

She's just a girl... who's an E28 fanatic

Ashley Rodriguez has a thing for the BMW E28. The amateur train photographer has owned over 15 of the cars in her brief lifetime, and says she's attracted to the old 5 Series because of how rare they are. All told, she's owned every variation of the E28 with the exception of the 2.4td, and the crew from Petrolicious recently stopped by to train their lenses on her most recent acquisition: a lovely M535i. The site's latest video, Rare Things, takes a closer look at just what draws Rodriguez to the E28 and how her passion for the cars has evolved over the years.
As usual, Petrolicious serves up plenty of gorgeous footage of the vintage German sedan, and anyone who's ever harbored an obsession over any one particular model can certainly hear a few chords ring true in Rodriguez's words. Check out the clip below to see what we mean.