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Did BMW really win the luxury car sales race?

As anyone who follows our monthly By The Numbers series already knows, the luxury car sales race in the United States was close all of last year as BMW, Lexus and Mercedes-Benz seesawed up and down for sales supremacy. At the end of the year, it was BMW on top of the standings with 346,023 total sales. Or was it? According to data released by Polk, comparing the actual number of vehicles registered between the three top luxury players in the US paints a slightly different picture. Polk's data suggests that only 335,259 BMWs were registered in 2015, compared to 340,392 Lexus models. Why the disparity? It's all a matter of timing. Actual end consumers buy new cars, in almost all cases, from a franchised dealer. BMW delivered 346,023 vehicles in 2015, but only 335,259 of them were registered by their new owners. Presumably, those 11,000 BMWs did (or will) end up registered in the driveways of consumers, but they hadn't before January 1, 2016. Lexus General Manager Jeff Bracken wrote in an email to Automotive News, "Luxury sales leadership as measured by vehicle registrations is important to Lexus as it represents actual consumers engaging directly with our dealers." Of course, it goes without saying that we'll be paying keen attention to the 2016 luxury car sales race as it unfolds. If it's anything like it was in 2015, it'll come down to the wire, and even then may not be entirely clear. Related Video: News Source: Automotive News - sub. req.Image Credit: Andrew Harrer/Bloomberg via Getty BMW Lexus Mercedes-Benz Car Buying Car Dealers Luxury luxury cars

Company car offers in decline, but not at The Cheesecake Factory [w/poll]

As businesses look to keep high-level employees happy, it seems that use of company cars can still be an effective method, although fewer companies are employing it. According to Businessweek, only about 25 percent of companies offer company vehicles as a perk, while less than half give allowances for employees to use their personal vehicles for work purposes.
The report says that one business still in the practice of handing out company cars is The Cheesecake Factory, which offers the benefit to top managers. And we're not talking about some econobox, either. The article indicates the restaurant chain hands out BMWs on a three-year basis - although the company's own report says that the type of vehicle "varies with the executive's level."
Still, we mostly agree with the article's conclusion that money is the best way to keep employees or attract new ones, even if a corporate car is a big perk. What do you think? Let us know, in the poll below, whether a company car could sway you to work for a certain company (not just the Cheesecake factory, where the "Glamburgers" portion of the menu alone is enough to keep a guy hanging around).

What's up with this thought-controlled BMW i3?

Autonomous driving? A car being controlled by just verbal commands? One pilot program is going way beyond that this year with a car that can theoretically be mind-controlled. UK-based insurance-services company MoneySuperMarket is promoting something called "Epic Mind Drive." The project involves a BMW i3 electric vehicle (nice and futuristic) being rigged up with an autonomous driving system. Only instead of the system watching the road, it involves a person sitting in a seat outside of the car with an electroencephalography (EEG) neuro headset connected to the vehicle. In fact, that headset records brain activity and translates it into instructions. Those instructions are converted to radio frequency that's sent to the car to instruct it to perform various speed and turning duties. Apparently, yes, the car will be mind-controlled. Somehow. If this were intended for real-world use, it would go far beyond the autonomous-driving programs that have been in the works for the past couple of years. Nissan has been real active in that area, with chief Carlos Ghosn saying earlier this year that a "hands-free" car for heavy stop-and-go traffic may be available within the next couple of years. And last year, Google unveiled its autonomous car prototype (though it wasn't nearly as cool-looking as the Bimmer i3) while Tesla Motors has been making noise in that area as well. Besides the i3, MoneySuperMarket has developed the Epic Mind Drive mobile game that uses face-tracking technology to control a car on the screen. The idea with these two whiz-bang ideas is to get drivers to realize that they should think as they drive, it seems. As for the telepathic i3, we're as interested in details as the next website, so we checked out the two videos that are supposed to hype the project. While there is some groovy jazzy-electro music involved, the details of how this works are pretty much nonexistent (16 sensors, think to turn the wheel, and that's about it), so we look forward to hearing more about the project once it's underway. You can check out the videos above and below. News Source: Daily Mail, MoneySuperMarket Green BMW mind control