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BMW working with Dainese to put airbags in motorcycle suits [w/video]

Addressing the safety concerns of its customers, BMW Motorrad is co-developing a rider suit with Dainese to feature something that's much more common in automobiles: airbags.
Starting with Dainese's D-air Protect System, which is made up of inflatable protectors that deploy in 15 milliseconds, the two companies will integrate the technology into a BMW Motorrad brand, one-piece racing suit, the DoubleR RaceAir. Later a different, street-oriented airbag system that can be retrofitted to bikes will be offered to Beemer riders.
The DoubleR RaceAir is expected to be presented at the EICMA motorcycle show in Milan in November, after all required crash testing has been completed.

BMW i8 named Autoblog's 2014 Technology of the Year [w/video]

The winner of Autoblog's 2014 Technology of the Year award was given this year for not just one technology, but for how a suite of technologies worked together to make one impressive vehicle. The BMW i8 was named the winner Wednesday night at the Belasco Theater in downtown Los Angeles, just outside the Los Angeles Auto Show. Autoblog's editorial staff agreed that the i8, which drew crowds of attention during our testing days, represents a future of driving that we can't wait to see happen. "I do believe that green vehicles solve a very fundamental problem, and if a car like the i8 can get a rich man with good knees (to get in and out of the car) to drive something with a plug instead of a 12-mpg sports car, then mission accomplished," says Sebastian Blanco, editor of AutoblogGreen and one of our judges. The panel reviewed nearly 50 qualified submissions from readers, editorial staff and industry, the panel of judges named the following as finalists: Dodge's SRT Performance Pages (read more here) The Subaru Eyesight forward collision warning system (read more here) The Performance Data Recorder in the 2015 Chevy Corvette (read more here) The 1.0-liter Ecoboost engine from Ford (read more here) Chrysler's 3.0-liter EcoDiesel V6 engine (read more here) Ultimately, we picked the car that excited us the most. The BMW i8 has a throaty exhaust note when accelerating. It's got carbon fiber, and a plug-in hybrid system that uses a small 1.5-liter three-cylinder engine and an electric motor. It has through-the-road all-wheel drive, and in Europe it'll come with laser beams for headlights. All that, and it's a massive eye catcher. People stop and stare when they see this car, for good reason. It's simply gorgeous. For a more in-depth look at our testing of the car, click here.

BMW names new chief for Mini

Mini is still transitioning models over to its new platform, and in the US market at least, the diminutive brand is dealing with a sales decrease of 15.6 percent in 2014. The low gas prices aren't helping either. But as of March 1, there's a new boss running the company across the world as Sebastian Mackensen (right) is promoted to the top spot from his current role as head of sales. Mackensen has been with Mini since October 2013, and according to Automotive News, before that he headed North and South American sales for Audi. Current brand boss, Jochen Goller is staying with BMW family and moving to China to take over as marketing chief for the BMW Brilliance joint venture. He had been the leader at Mini since 2013. Among several other personnel shifts, the BMW brand is also promoting Uwe Dreher to be its new head of marketing. He is currently in charge of those duties for the company in the Great Britain region. Personnel changes at MINI and BMW Group sales Munich . From 1 March 2015, Peter van Binsbergen will be Senior Vice-President, Sales and Marketing of BMW Group Germany. The 47-year-old mechanical engineer is currently Head of Sales and Marketing at the BMW Brilliance Joint Venture based in China. Mr van Binsbergen's career with the BMW Group began over 20 years ago when he assumed senior positions responsible for product planning, marketing and sales at BMW South Africa. He then moved to BMW Japan, where he was Director of Marketing, followed by a move to BMW Group headquarters in Munich, where he led the department responsible for sales channel development and the Group's "Future Retail" programme. Jochen Goller will move to China where he will take over an extended role with overall responsibility for Sales and Marketing at the BMW Brilliance Joint Venture in China. Mr Goller (48), who has headed up the MINI brand since 2013, already has experience when it comes to the Chinese market. During his 15-year career with the BMW Group, he was previously Head of Marketing at BMW China before returning to Europe, where he first took over responsibility for the MINI brand in Great Britain and Ireland ahead of moving to his current job. From 1 March 2015, Sebastian Mackensen will take on responsibility for the MINI brand. Mr Mackensen (43) joined the BMW Group in October 2013 as Head of MINI Sales.