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BMW starts Apple-like "Genius" program to explain tech

Even workaday cars are so capable now that even most auto scribes don't truly find out about a car's limits until a professional driver shows them what they are. It's the same with a vehicle's suite of features and the technology inside - there's so much of it that most people will have no idea what their cars can offer them. BMW is the latest company to make a personal effort to change that, introducing "young, tech-savvy employees" to dealerships as part of its "BMW Genius Everywhere" initiative.
Having no part in the actual sale of a vehicle, a BMW Genius is present on the showroom floor only to answer questions about the company's products and their features. If the customer decides to buy, he is transferred to a salesperson. A pilot program in the UK proved its effectiveness, it will now be rolled out across Europe and then come to the United States toward the end of this year in time for the launch of the i3. Details are still being worked out, but each BMW dealer will have at least one Genius.
For assistance that doesn't require visiting the auto mall, BMW is also putting vehicle and feature tutorials on its US website to "make our knowledge about our brand more interesting and more accessible to the consumer." They will appear online sometime in the latter half of the year, and will also be bundled into iPhone and iPad apps.

Someone's willing to pay $16,000 for a hollow, non-working BMW i8

There is an unusual BMW i8 for sale on eBay right now. Unlike your average – and by that we mean "working" – i8, this one pretty much just sits there, looking pretty. See, the i8 in question is just a promotional body shell. It's fullsize and being sold (we think) by a legit BMW dealer (Laurel BMW of Westmont), so it's got strong ties to the real thing, but there's nothing inside. In fact, you can't open the doors or windows and the wheels don't move, unless you count the tiny rolling castors that are a part of the prop. There is no fancy plug-in hybrid powertrain – no powertrain of any sort, in fact – and it was "professionally crafted just for BMW dealers." The headlights do turn on, though, so that's something. What's most impressive, though, is that there are 50 bids for this non-working BMW. In fact, the bidding has climbed up to $16,000. For a car that can't fulfill its mission as a car, that's pretty impressive. Oh, and those bids have not yet hit the reserve price, so the dealer is obviously hoping it can get more money for this hollow BMW. The official base MSRP for a working i8 is $135,700. The first i8 delivered in the US, a special edition for Pebble Beach, just sold for $825,000.

2014 BMW 328d rated at 32/45 mpg

BMW still hasn't released official fuel economy numbers for its diesel-powered 2014 328d, but now, those mileage ratings have been posted on the EPA's FuelEconomy.gov website. As expected, the 328d is quite an efficient little machine, with the rear-wheel-drive sedan good for 32 miles per gallon in the city and 45 mpg highway. That even bests the 30/42 mpg of the smaller Volkswagen Jetta TDI.
The last time BMW offered a diesel 3 Series in our market, it was the six-cylinder 335d, which - while mighty quick and excellent to drive - was only offered as a rear-wheel-drive sedan and was rated at 23 mpg city and 36 mpg highway. For 2014, BMW will offer the 328d with optional xDrive all-wheel drive, though that reduces the fuel economy numbers to 31/43 mpg. Beyond that, the BMW will even sell you a 328d xDrive wagon, which nets the same 31/43 mpg rating, according to FuelEconomy.gov.
Look for the 2014 BMW 328d to hit dealerships this fall, and when it launches, it will be the only diesel offering in its class (until the next Mercedes-Benz C-Class arrives, anyway). Lexus and Infiniti will offer hybrid versions of the IS and Q50, respectively, but we've always had a taste for torque, and the 328d's 2.0-liter engine with 180 horsepower and 280 pound-feet of twist shouldn't disappoint.