2016 Bmw X5 Xdrive35i on 2040-cars

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BMW X4 M40i spotted testing in Germany

The stream of segment-busting BMW variants is showing no signs of letting up, and with the latest addition now upon us, questions have been circulating as to whether the Bavarian automaker would do an M version of the new X4 crossover. The jury may still be out on that proposition, but the latest intel suggests that, while a full-on X4 M may not be in the cards, a next-best-thing X4 M40i is in the works. And that appears to be what we're looking at in this fresh batch of spy shots.
Spotted for the first time undergoing testing in Germany, this X4 is tipped to be the next addition to the M Performance line that's already given us near-boiling models like the M135i and M235i on the one hand and the diesel-powered M550d, X5 M50d and X6 M50d on the other. Power in this case is tipped to come from the same 3.0-liter turbo six as the upcoming M2, producing between 360 and 380 horsepower.
Unlike the current top-of-that-specific-line X4 35i, which has two tailpipes on one side, this partially-camouflaged prototype has one pipe protruding from each corner of the rear bumper, but looks like it could easily accommodate twin pipes on both sides. Expect commensurate suspension, brake, rolling stock, aero and trim upgrades to come as part of the package, though they likely won't be quite as substantial as those applied to the X5 M and X6 M.

BMW X5 gets full battery of performance visuals

If you think BMW toned down its third-generation X5 CUV a little too much with its latest redesign, the new M Performance Parts line of optional parts may give you a chance to inject in a new sense of style.
The aesthetic parts include new carbon fiber pieces for the mirror caps, front splitter, rear diffuser and rear aero flaps. There's also a rear spoiler, high-gloss black kidney grilles, M Performance rocker panel decals and double-spoke 21-inch wheels with performance tires. The interior upgrades are similar with an available Alcantara steering wheel with carbon fiber trim, stainless steel pedals and carbon fiber gearshift trim.
Not all of the M Performance Parts are about style. The M Performance Power Kit sharpens throttle response and boosts power of the X5 xDrive35i to 320 horsepower and 332 pound-feet of torque, an improvement of 20 hp and 32 lb-ft, and an optional exhaust with chrome tips improves its sound. For buyers looking for improved stopping power, the M Performance Brake Kit adds six-piston calipers with 19-inch steel rotors.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.