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2013 BMW X1

A Tasty Bit Of Old School For The New School
Against the backdrop of fervent hand-wringing from brand purists, BMW is on the cusp of finally offering front-wheel-drive vehicles. While that's a shock to the constitution, many are pointing to the company's fine-handling Mini offerings as an article of faith that it can get this drivetrain paradigm shift right. That may be true, but there's an even more important lesson that Mini has taught the decision-makers in Munich: how to make real money on small cars.
Before Mini came along, BMW - along with seemingly every other premium European automaker - never really figured out how to coax big dollars out of American wallets without developing cars that had large footprints, at least those other than sports cars. While the automaker really got rolling in America on the strength of little bantamweights like the 2002, it veered away from small cars sometime in the '80s. BMW subsequently crashed and burned with the cut-and-shut 318ti built off its E36 3 Series and, good as it is, the 1 Series hasn't given the company meaty volume or profits, either. Among other brands, the Audi A3 has never rung up big numbers, and the less said about the painful sales figures of the Volvo C30, the better. But Mini has beat the odds, blazing a more affordable and evidently compelling trail. As of late, the company's Countryman softroader has been a massive hit worldwide. No surprise then that BMW has reconsidered bringing over its smallest softroader, the X1, to the US.

BMW considering building 3 Series in North America

There might be even more BMWs coming from North America soon. The company recently announced plans to build a flagship crossover called the X7 at its Spartanburg, SC, factory. Now, rumors are emerging that the Bavarians might be thinking about building a second North American factory that could build its quick-selling 3 Series.
According to Bloomberg, the German luxury giant is considering several possible locations for a North American factory, including two in Mexico, that may build the 3. "We will decide this in the next months. On the North American continent, there's still potential," said BMW production boss, Harald Krueger, in an interview meant for company staff obtained by Bloomberg.
If BMW decides to open a plant in Mexico, it would be following its rival Audi, which already announced construction of a factory there. Mercedes-Benz has been rumored to be working on a deal with Nissan to build its cars South of the Border as well. Rumors of Bimmer considering Mexican production have also cropped up in the past, so it wouldn't come as a total surprise to hear it made official.

2015 BMW X4

BMW has been in the line-blurring business of late, with the original X5 "Sports Activity Vehicle" muddling the line between SUVs and sport sedans in 1999, the 5 Series Gran Turismo challenging what our definition of "Gran Turismo" means in 2009, and pretty, low-roofed four-doors like the 6 Series Gran Coupe and the fresh new 4 Series Gran Coupe broadening the meaning of the word "coupe."
In the midst of all of this, BMW blurred the lines around both the SUV and coupe genres with its big, heavy, and in many ways ridiculous X5-based "Sports Activity Coupe" (cue collective eye-roll), dubbed X6. Auto wags scoffed at its lack of utility, compromised outward visibility and added cost, but a more emotional public was apparently smitten enough by its aggressive looks to avail itself of some 250,000 of them worldwide in six model years on sale.
Enter the all-new 2015 X4 crossover - err, "Sports Activity Coupe" - which BMW hopes will perform as well in the compact category as the X6 has on the next rung up the ladder. Like the X6, the X4 is a tough sell on paper: it's more expensive and less practical than the X3 on which it's based; it's heavier, despite the loss of interior space; and it doesn't even hold as much stuff in the back as the 3 Series wagon. As with the X6, the X4 is essentially a high-riding style statement that, like proper coupes (the two-door kind), says to the world, "You fools can take your need for practicality and shove it. I just want to look good."