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BMW 8 Series revival not coming anytime soon

If you thought the BMW Gran Lusso Coupe concept that was shown at Villa d'Este a few months back was a preview of a new BMW 8 Series, prepare to be disappointed. According to a report from the UK's Autocar, BMW officials have "rejected suggestions" that a production model based on the concept was coming. To be fair, though, would you expect them to just acknowledge it?
The Brits seem to be thinking the same, as the story went on to quote BMW research and development chief, Herbert Diess, who claimed, "We're looking into the possibility of production, but a decision is still a way off." Diess also points out that it's far too early for anything to be confirmed, seeing as how the concept only debuted about 10 weeks ago.
The well-received Gran Lusso was penned by Pininfarina and motivated by a brawny, twelve-cylinder engine. If it were to enter production, it'd likely sit at the top of BMW's gas-powered offerings, and would compete against the Mercedes-Benz CL AMG and Bentley Continental GT.

2016 X6 M brings the power at LA show

BMW tore the cover off the second generation 2016 X6 M Wednesday at the Los Angeles Auto Show.
BMW tuned the 4.4-liter twin-turbo V8 to push out 567 horsepower, up from the last model's 555 hp. Torque also leaps to 553 pound feet, compared with the previous output of 500 lb-ft. The V8 is paired with an eight-speed automatic transmission, which swaps in for the old six-speed. This potent powertrain allows the crossover to hit 60 miles per hour in about four seconds.
The X6, which features slightly more dramatic styling and an angled rear roofline, debuted alongside the more conventionally styled 2016 BMW X5 M at the LA show.

BMW introducing i8 to US with Hello Future Olympics ad

It's not all unfinished hotel rooms and unconventional toilet situations at the Sochi 2014 Olympic Winter Games. During the broadcast of the opening ceremony tonight, BMW is going to introduce the American TV audience to its plug-in i brand of vehicles. Of course, since we have things like Twitter and YouTube (which the Russian hosts might not be too happy about), you can already see the first spot below. BMW is going all-in on its Olympics ads, saying the campaign is the company's "largest media investment of the year." The first ad, called Hello Future, sets the words of science fiction author Arthur C. Clarke to an array of futuristic cityscape visuals before flashing the i8 onto the screen. Two other spots – called SHHH and Sightings – will also debut during the Games. Those have not yet been placed online, but BMW says that Sightings is about people "trying to describe something they have never seen before; something remarkable and other-worldly" (i.e., the plug-in i8). SHHH, on the other hand, is a short romance, about a "boy who sneaks out in his dad's quiet and all-electric BMW i3 as he tries to impress his dream-girl with the ultimate joyride. In the end, the joyride helps him win the girl." There's a twist, of course, which you can read about in the press release below or just wait until it appears on screen, trying to break through the banal advertising landscape, over the next few weeks. BMW has other connections to the Sochi Olympics as well, including designing the two-man bobsled used by the US Olympic team. There's a contest running regarding that project over on BMWTimeTracker. BMW Debuts BMW i Brand Campaign During NBC's Broadcast of the Sochi 2014 Olympic Winter Games First-Ever U.S. Television Commercials for BMW i to Begin Airing on February 7. WOODCLIFF LAKE, N.J., Feb. 7, 2014 /PRNewswire/ -- BMW of North America, the Official Mobility Partner of the United States Olympic Committee (USOC), will tune into the Opening Ceremony of the Sochi 2014 Olympic Winter Games tonight at 7:30pm ET on NBC, which is expected to be one of the most-watched television events of 2014. During NBC's broadcast of the event, BMW is officially launching the brand campaign for the revolutionary BMW i brand with its largest media investment of the year.