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2014 BMW 328i xDrive Gran Turismo

"The Ultimate Driving Machine" has been BMW's tagline for nearly 40 years. Launched in the 1970s, the marketing campaign was a stroke of genius by ad firm Ammirati & Puris, as the phrase helped differentiate the imported Bavarian cars from their fellow European rivals by subtly pointing out that Mercedes-Benz and Audi were offering luxury models, while BMW was selling sporty and youthful driving dynamics. The campaign worked - some would argue that stands among the most effective ad campaigns ever - and countless Baby Boomers embraced the brand's fun-to-drive image by taking delivery of the company's new models.
BMW still boasts that its vehicles are "The Ultimate Driving Machine" four decades later, but the brand is very different today. It offered just a few model lines in the mid-1970s, and only a handful of vehicles within. In 2014, the automaker offers an exhaustive range comprised of nearly a dozen lines with almost 50 different models. To survive and thrive, BMW has decided it must massively broaden its appeal.
One of the latest arrivals to BMW's ever-growing stable is the 2014 3 Series Gran Turismo. The five-door hatchback is best thought of as a smaller version of the company's 5 Series Gran Turismo built on stretched 3 Series platform that, in the case of this test car, shares the running gear of the 328i xDrive sedan. On paper, the five-passenger vehicle checks all the proper boxes with regards to performance, utility and economy. But does this family-focused 3 Series still deliver driving dynamics that qualify it for the title of Ultimate Driving Machine?

BMW Vision Future Luxury arrives in Beijing dressed to the nines

Almost two weeks ago, we reported that BMW may be bringing a concept to the 2014 Beijing Motor Show that could herald a flagship 9 Series model that would be better suited to do battle with the tip-top of the Mercedes-Benz S-Class range than the current 7 Series. Well, here it is. This is the Vision Future Luxury Concept, and straight away, it looks suited to the role of ultra-luxury flagship.
In our original story, we reported that the Beijing concept would wear styling similar to the Pininfarina Gran Lusso Coupe that was shown in Villa d'Este nearly a year ago. Unlike that car, the Vision Future Luxury sports four doors, although its roofline plunges aggressively enough for it to be considered a four-door coupe. That doesn't mean it will compromise on rear-seat space, however. Judging by the length of the rear doors alone, this is a very large vehicle.
Its styling, though, is, as we reported, quite familiar. We can see the evolution of the Concours' concept's styling, with a narrower grille that still leads up into the hood. The thin headlights use BMW's Laserlight technology while retaining a shape similar to the Gran Lusso, and the lower intake is dominated by a carbon-fiber air deflector on both ends. BMW's Air Breather system can be found behind the front wheels, adding an accent along the lower portion of the doors. In back, organic LED lighting is used for the super-slim taillights.

Recharge Wrap-up: E15 could help smog woes, MPG average at all-time high

A new study shows that using an E15 blend instead of regular gasoline would reduce smog in Chicago. Increasing the availability of the 15-percent ethanol blend could help reduce carcinogenic air pollution and improve air quality, particularly on the city's South Side. The study found that E15 reduces the risk of cancer by 6.6 percent. It also reduces greenhouse gas emissions 1.5 percent compared to a 10-percent ethanol blend. Read more at Domestic Fuel. Fairmont Beijing is offering hotel guests a chance to experience BMW's i cars. For the next three months, guests needing airport transfers will be picked up in one of the German automakers electric vehicles. Also, those who choose the hotel's "Passion Package," which includes transportation in one of the cars or on a BMW bike, and a private guided tour of the 789 Arts District and the Peking opera house as well as tickets to an opera performance. Learn more in the press release below. Formula E will host motor shows at the circuits during its race weekends. Visitors will learn about the technology behind the all-electric race series and the racecars, including the safety and performance aspects. The goal of the four-day shows is not only to entertain and educate people, but also to generate interest in electric and hybrid vehicles in hopes that drivers will consider adopting electric cars themselves. Read more at Formula E's website. The average fuel economy of new vehicles has reached a new high of 25.8 miles per gallon, according to the University of Michigan. The school's Transportation Research Institute (UMTRI) used the window sticker ratings of the vehicles to reach that number for the month of August. That's 0.2 mpg higher than July, and 5.7 mpg higher than October 2007, when UMTRI began recording the data. The group also found that average emissions per driver are down by 22 percent since October 2007. Read more at Green Car Congress. The United States Advanced Battery Consortium has awarded a $667,452 development contract to battery maker Xerion. The contract - a 50-percent cost share co-funded by the US Department of Energy - is for a 15-month program to develop next-generation batteries for plug-in hybrids. Read more in the press release below. Fairmont Beijing Introduces Eco-friendly Partnership with BMW's New Electric i Series BEIJING, Sept. 4, 2014 /PRNewswire/ -- Fairmont Beijing is partnering with BMW in a showcase of the luxury carmaker's new electric, environment-friendly i Series.