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BMW profit of $2.7B is down as automaker invests to keep luxury lead

Despite selling 6.6-percent more vehicles - a record by volume - and posting higher revenues in the second quarter of 2013, BMW Group's profit of 2.07 million euros ($2.75 billion) is down 8.8 percent from last year. Investments in new technology (e.g. the new i3) and personnel, in addition to a competitive market, are to blame, BMW states. But the automaker remains committed to its fiscal targets for 2013, which, Chairman of the Board of Management of BMW AG, Norbert Reithofer, says will be "on a similar scale to 2012."
The BMW brand's sales performance in the first half of the year, which increased by 7.7 percent to 804,258 vehicles delivered, was good enough for it to maintain its lead in the luxury market, narrowly beating Audi, which delivered 780,510 vehicles, Automotive News reports. Mercedes-Benz delivered 694,433 vehicles to cement third place.

BMW says yes to 1 Series M successor, no to M6 Gran Coupe with xDrive

If you're anything like us, the first half of that headline made you smile. The BMW 1 Series M Coupe was, without a doubt, one of our favorite cars from the past few years, and according to a BMW Blog interview, Dr. Friedrich Nitschke, head of the company's M division, has confirmed that a successor is in the works.
"We haven't made a decision yet, but the 1M coupe was so successful, that in my opinion, I am absolutely sure we will build a successor," Nitschke told BMW Blog. Currently, BMW only offers the M135i version of the new 1 Series hatch in Europe, which Nitschke says is "not a pure M car."
Moving elsewhere in the M range, BMW Blog asked about the M6 Gran Coupe that recently debuted at this year's Detroit Auto Show. The obvious competitors for this car will be higher-power versions of the Porsche Panamera and Audi RS7, but while both of those offer all-wheel drive, the M6 only sends power to its rear wheels.

BMW joins the early holiday advertising fray with three new ads

October 31 is no longer known as Halloween, or All Saints' Eve or even as that day when all children simultaneously develop huge cavities. It's now known as the day before Christmas/holiday advertising begins. Seriously, as of November 1, it seems like companies across the country and from every industry have declared open season on holiday ad campaigns. It's all premature enough that we're already feeling our inner Grinch showing, but at least some of the ads are better done than others.
Among them are new spots from BMW, which has arrived with this mini-campaign of three 30-second, Christmas-themed spots. There's a cameo from Santa Claus, who's at the helm of a sleek M6 Gran Coupe in one spot, while a 3 Series Gran Coupe slices through a slalom of Christmas trees in another. The final spot, called "Road Home", doesn't focus so much on the brand's "Ultimate Driving Machines," as it does the trip home for the holidays.
We've embedded all three videos below, so take a look and then let us know what you think of this seemingly perpetual holiday marketing calendar creep - and the BMW ads in particular - in Comments.