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2023 J.D. Power APEAL Study shows new-car customer satisfaction scores slip

J.D. Power survey results have been slightly up but mostly down for automakers this year, literally. In February, the 2023 Vehicle Dependability Study showed an overall decline compared the 2022 a month before the Customer Service Index Study did the same. The trend reversed in June with a better overall score on the 2023 U.S. Electric Vehicle Consideration Study than in 2022, then declined again the same month on with a lower overall score on the 2023 Initial Quality Study. The declines continue with the 2023 J.D. Power U.S. Automotive Performance, Execution and Layout (APEAL) Study, overall satisfaction among the 84,555 respondents down two points overall compared to 2022, to 845 out of 1,000 points. Because last year's score dropped compared to 2021, this year marks the first consecutive decline in the study's 28-year history. The study tries to "[measure] owners' emotional attachment and level of excitement with new vehicle" after 90 days of ownership by asking new owners to rate 37 attributes in 10 areas around the vehicle, such as the feeling they get when they hit the accelerator. Satisfaction with nine of the attributes is down this year versus last, fuel economy the only segment to show better results with 15 points more satisfaction. Styling and infotainment are big drags on satisfaction. Responses to new car exterior looks tallied 888 points, down from 894 last year, the largest drop in this year's study. On the digital side, less than half of those surveyed this year said they prefer using a manufacturer's built-in infotainment. From 70% of respondents in 2020 preferring to use a manufacturer's in-house software to play audio instead of Android Auto or Apple CarPlay, that's 56% in 2023. Going all-in on Google appears to have the best effect. J.D. Power said that vehicles with both Google's Android Automotive Operating System (AAOS) and Google Automotive Services (GAS) "score higher in the infotainment category than those with no AAOS whatsoever. AAOS without GAS receives the lowest scores for infotainment of the three categories."  Frank Hanley, senior director of auto benchmarking at J.D. Power, said, "Despite the technology and design innovations that manufacturers put into new vehicles, owners are lukewarm about them. While innovations like charging pads, vehicle apps and advanced audio features should enhance an owner’s experience, this is not the case when problems are experienced.

BMW names new chief for Mini

Mini is still transitioning models over to its new platform, and in the US market at least, the diminutive brand is dealing with a sales decrease of 15.6 percent in 2014. The low gas prices aren't helping either. But as of March 1, there's a new boss running the company across the world as Sebastian Mackensen (right) is promoted to the top spot from his current role as head of sales. Mackensen has been with Mini since October 2013, and according to Automotive News, before that he headed North and South American sales for Audi. Current brand boss, Jochen Goller is staying with BMW family and moving to China to take over as marketing chief for the BMW Brilliance joint venture. He had been the leader at Mini since 2013. Among several other personnel shifts, the BMW brand is also promoting Uwe Dreher to be its new head of marketing. He is currently in charge of those duties for the company in the Great Britain region. Personnel changes at MINI and BMW Group sales Munich . From 1 March 2015, Peter van Binsbergen will be Senior Vice-President, Sales and Marketing of BMW Group Germany. The 47-year-old mechanical engineer is currently Head of Sales and Marketing at the BMW Brilliance Joint Venture based in China. Mr van Binsbergen's career with the BMW Group began over 20 years ago when he assumed senior positions responsible for product planning, marketing and sales at BMW South Africa. He then moved to BMW Japan, where he was Director of Marketing, followed by a move to BMW Group headquarters in Munich, where he led the department responsible for sales channel development and the Group's "Future Retail" programme. Jochen Goller will move to China where he will take over an extended role with overall responsibility for Sales and Marketing at the BMW Brilliance Joint Venture in China. Mr Goller (48), who has headed up the MINI brand since 2013, already has experience when it comes to the Chinese market. During his 15-year career with the BMW Group, he was previously Head of Marketing at BMW China before returning to Europe, where he first took over responsibility for the MINI brand in Great Britain and Ireland ahead of moving to his current job. From 1 March 2015, Sebastian Mackensen will take on responsibility for the MINI brand. Mr Mackensen (43) joined the BMW Group in October 2013 as Head of MINI Sales.

Bond in Motion car exhibit coming to L.A.'s Petersen Automotive Museum

The Petersen Automotive Museum was already a must-see for any car enthusiast visiting Los Angeles, and it's about to get a little better should you also be a James Bond fan. Opening Sept. 25 in the museum's appropriately named Grand Salon gallery will be the "Bond in Motion" exhibit of more than 30 cars, motorcycles, boats, submarines, helicopters and scale models used during the creation of the 24 official James Bond films. The timing corresponds with the Oct. 8 release of "No Time to Die," the upcoming 60th anniversary of the first Bond movie ... and hey, the release of our "All 24 James Bond movies ranked only by their cars." Highlights include many of the most famous Bond cars, including a 1977 Lotus Esprit S1 in submarine guise from "The Spy Who Loved Me," an Aston Martin V8 from "The Living Daylights," a 1999 BMW Z8 from "The World is Not Enough," the Aston Martin DB10 specially made for "Spectre," the post-flipped Aston Martin DBS from "Casino Royale," and one of the 1964 Aston Martin DB5s from the recent movies. I visited an exhibit of the same name back in 2013 at England's sensational Beaulieu Motor Museum. Although the one in L.A. won't be as comprehensive as that, simply due to logistics, many of the same vehicles and props will be present. You can see some of the photos from that exhibit below, and should you be a James Bond fan, can appreciate that it went much further than the Aston-heavy headliners above. In fact, it was hard to see what was missing from the collection. Tickets are on sale for the opening reception Sept. 23 featuring "one-night-only photo opportunities, live entertainment, food and martinis, shaken not stirred." Considering this is Los Angeles we're talking about, it's perfectly plausible this means noteworthy cast members from past films. Prices are $60 for general admission and $199 for VIP access, which includes exclusive access to the exhibit, "007 lounge" and a curated talk, plus complimentary food and a hosted bar.  The exhibit runs until October 2022.  AMC Hornet and Mercury Cougar XR7 View 22 Photos