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2015 BMW X4 gets its small-screen debut

It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.

Autoblog Podcast #404

Episode #404 of the Autoblog Podcast is here, and this week, Dan Roth, Chris Paukert and Brandon Turkus talk about the BMW i8 and i3, this week's SEMA show, the looming Ferrari spin-off and the passing of Tom Magliozzi, longtime co-host of NPR's Car Talk. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the rundown below with times for topics, and you can follow along down below with our Q&A. Thanks for listening! Autoblog Podcast #404: The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics: BMW i8 and i3 SEMA Ferrari to be spun off Tom Magliozzi of Car Talk passes away In The Autoblog Garage: 2015 Mercedes-Benz GLA45 AMG 2015 Mercedes-Benz C300 4Matic 2015 Ford Mustang GT Hosts: Dan Roth, Chris Paukert, Brandon Turkus Runtime: 01:54:34 Rundown: Intro & Garage - 00:00 BMW i8 and i3 - 36:18 SEMA - 01:00:53 Ferrari IPO - 01:12:44 Tom Magliozzi - 01:21:12 Q&A - 01:32:45 Get the podcast: [UStream] Listen live on Mondays at 10 PM Eastern at UStream [iTunes] Subscribe to the Autoblog Podcast in iTunes [RSS] Add the Autoblog Podcast feed to your RSS aggregator [MP3] Download the MP3 directly Feedback: Email: Podcast at Autoblog dot com Review the show in iTunes Auto News Celebrities Earnings/Financials Podcasts SEMA Show BMW Ferrari Ford Mercedes-Benz SEMA 2014 mercedes gla45 amg

BMW almost ready to roll out new 2 Series cabriolet

The 2 Series is a relatively new member of the BMW family, having been spun off of the 1 Series (itself one of the company's youngest lines) just last year. So far the range has been split between the Active Tourer and the 2 Series Coupe, but soon the latter will breed a new compact convertible to take the place of the outgoing 1 Series cabriolet, and here we have our best look at it yet.
Spied with the most minimal camouflage and its top down while undergoing its final rounds of development testing, this pre-production 2 Series cabrio looks about ready for show time. While the Active Tourer is based on a different front-drive platform, this convertible is, as you might have guessed, essentially a 2 Series Coupe with a folding fabric roof. That means rear-wheel drive (or potentially all-wheel drive if BMW extends its availability from the coupe to the convertible) win either 228i or M235i specification - both of them turbocharged, the former with a 240-horsepower, 2.0-liter four and the latter with the 320-hp, 3.0-liter inline-six.
Considering that BMW got an approximately $8k premium for the 1 Series convertible over the coupe, expect the 2 Series cabrio to start at a little over $40k for the 228i and top out at around $53k for the M235i xDrive convertible. That is, assuming BMW offers it in that top spec, because at that rate we're getting perilously close to the $54,900 base price of the 435i convertible.