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Is Audi getting complacent and suffering from brain drain?

The argument is made in a Reuters article: Audi is falling behind other luxury brands, such as Mercedes-Benz and BMW, due to a lack of research-and-development spending and "brain drain," or the migration of top executives and R&D chiefs to other parts of the Volkswagen Group. Reuters notes that Audi's current R&D chief is the third in 16 months.
Audi, which contributed to 40 percent of VW Group's $11.6 billion in profit the first nine months of the year, is delivering cars at a record pace: 1.31 million were delivered from January to October 2013 versus BMW's 1.35 million. Yet Audi, Reuters reports, doesn't have a halo car akin to BMW's new electrified i3 and i8 or an answer to Mercedes' plug-in-hybrid S-Class, and the R&D spending at Audi is less than BMW and Mercedes by a fair margin. It's noted in the article, however, that Audi benefits from other R&D spending within VW Group.
Reuters mentions that BMW "trumpets its new 'i' series" and the new Mercedes CLA and GLA ranges are winning "rave reviews" as part of its argument that Audi's recent lack of technological innovation could hurt future sales. Those cars do pack tons of new technology, some of which are firsts for mainstream production cars. But last time we checked, the i3 could be causing BMW's stock to slide, the CLA isn't receiving the rave reviews that Reuters would have you believe and the GLA hasn't been reviewed yet.

2015 BMW X4 is a budget X6

We won't argue that crossovers are hugely successful vehicles, with automakers working to provide functional CUVs in a wide range of sizes. But over at BMW, things are just getting out of hand, as evidenced by this new X4 "Sports Activity Coupe" that debuts here at the 2014 New York Auto Show.
BMW is seeing fit to offer vehicles in even the most niche of niches, and the X4 is no exception. Want proof? Have a look at the X4, and the compare it to the X3, the 3 Series Gran Turismo, the 3 Series Sport Wagon, and the 4 Series Gran Coupe. Aside from marginal differences in things like ground clearance and the exact slope of the hatchback, what, exactly, is the difference?
Like the other models we just mentioned, the X4 is powered by either a 2.0-liter turbo-four with 240 horsepower or a more powerful, 3.0-liter turbo-six with 300 horsepower, and unsurprisingly, power is sent to the ground exclusively via the company's xDrive all-wheel-drive system. An eight-speed automatic transmission is the sole gearbox available with either engine. All sounds very familiar, right?

Updated BMW X6 spied running the 'Ring in Germany

Following the debut of the X5 earlier this year, it shouldn't come as a shock that BMW is testing an updated X6 in its homeland. The Munich-based manufacturer trekked to the Nürburgring to test the lifted, four-door coupe it calls a Sports Activity Vehicle, while also giving us our first peak as to what the future holds for one of the weirder models in the brand's stable.
Mainly, we can safely expect the next X6 to get the same range of refinements made to its platform-mate, the X5, which debuted earlier this year. If we're lucky, that could mean an X6 sDrive35i, complete with rear-wheel drive with which to fling the big SAV about. Adding a rear-drive option could also broaden its admittedly limited appeal by lowering the cost of entry, which could serve the pricier X6 well. As a point of reference, the X5 sDrive35i is priced at $2,300 below an xDrive all-wheel-drive-equipped model.
The X6's top-flight xDrive50i model should get the same 45-horsepower bump as the X5 xDrive50i, thanks to refinements to its twin-turbocharged, 4.4-liter V8, while the 3.0-liter, turbocharged six-pot should remain unchanged. We wouldn't hold our breath for an X6 diesel to arrive, although weirder stuff has happened. Like the X5, though, this should be a pretty slim refit that improves an already competent package to go along with an expected increase in price.