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BMW ReachNow just became a full-fledged mobility services program

Since officially opening its doors with 370 cars in Seattle in April, BMW's ReachNow has made little expansions. It stared operations in Portland and grew to 760 cars. Today, it also announced that Brooklyn would join the list, and that the number of available cars to share would climb to 1,030. But the big news is that the scope of ReachNow's efforts has just grown tremendously. Instead of just the original, short-term car rental option ReachNow will now be able to do all sorts of things. These include: ReachNow Ride: Similar to Lyft and Uber, this is a ride-hailing program where someone drives you to your destination. You can request a driver and set personal experience options, like setting a radio station or requesting silence for the ride. A pilot program will start in Seattle. ReachNow Fleet Solutions: BMW's version of Zipcar, but only for residents of specific apartment buildings. This is a station-based, dedicated car sharing plan and the first pilot will be in Manhattan, starting in a few weeks. It will be based at The Solaire in lower Manhattan and will use plug-in i3s exclusively. ReachNow Reserve: Remember good, old-fashioned rental cars? This is like that, but a bit fancier. BMW's longer-term rental service will let you schedule a particular model, which will then be delivered to you. You can keep it as long as you like, but we assume that if you're thinking of not giving it back for a few months, you're doing it wrong. ReachNow Share: BMW saw what Turo (nee Relay Rides) was doing and figured it was a good idea. With this program, you will be able to rent out your own 2016 or 2017 Mini for a minimum of two days, making you a bit of cash from your car when you're not using it. This rolls out in December in Seattle, and ReachNow CEO Steve Banfield said that it may expand to other models in the future. At #AutoMobilityLA, @turo says it has 2 million activated users and 120,000 listed vehicles. Claims the average monthly earning is $536* pic.twitter.com/gWHdrvPRWV — AutoblogGreen (@AutoblogGreen) November 15, 2016 ReachNow currently have 32,000 members, and all of these services are available to them through the ReachNow app. For a "limited time," new users can save the $39 registration fee as part of an introductory offer, and per-minute charges for the regular ReachNow service are 41 cents a minute instead of 49. At #AutoMobilityLA , @reachnow announces third city for @BMW's car sharing services: Brooklyn.

Dealers mobilize to protect their margins from automaker subscription services

Six individual auto brands — Lincoln, Cadillac, Porsche, Mercedes, BMW and Volvo — have established or are trialing a vehicle subscription service in the U.S. Three third-party companies — Flexdrive, Clutch and Carma — run brand-agnostic subscription services. And three automakers — Mercedes-Benz, BMW, and General Motors — have also launched short-term rental services. Dealers, afraid of how these trends might affect their margins, are building political and lawmaking campaigns to protect their revenue streams. So far, three states are investigating automaker subscriptions, and Indiana has banned any such service until next year. It's certain that those three states are the first fronts in a long political and legal battle. Powerful dealer franchise laws mandate the existence of dealers and restrict how automakers are allowed to interact with customers to sell a vehicle. On top of that, Bob Reisner, CEO of Nassau Business Funding & Services, said, "Dealers and their associations are among the strongest political operators in many states. They as a group are difficult for state politicians to vote against." In California earlier this year, the state Assembly debated a bill with wide-ranging provisions to protect against what the California New Car Dealers Association called "inappropriate treatment of dealers by manufacturers." One of those provisions stipulated that subscription services need to go through dealers, but that item got stripped out when dealers and manufacturers agreed to discuss the matter further. In Indiana, Gov. Eric Holcomb signed a moratorium on all subscription programs by dealers or manufacturers until May 1, 2019, to give legislators more time to investigate. Dealers in New Jersey have taken their campaign to the state capitol, asking that the cars in subscription programs get a different classification for registration purposes. Automakers run the current subscription services and own the vehicles. Sign-ups and financial transactions happen online or through apps, leaving dealers to do little more than act as fulfillment centers to various degrees, with little legal recourse as to compensation amounts when they're called on to deliver or service a car. That's a bad base to build on for business owners who've sunk millions of dollars into their operations.

BMW 5 Series future: 3-cyl engines and 600-hp M5

What if we told you the next BMW M5 would crest 600 horsepower? You probably wouldn't be too surprised, considering the steady increase in output that's accompanied each preceding generation. Now, what if we told you that the next BMW 5 Series would be available with a three-cylinder engine? Yeah, that'd be a surprise. But it may be a reality, according to a new report from Car. In its roundup of information on the next-gen BMW 5, code-named G30, the Brit mag predicts the new sedan will arrive in the summer of next year riding on an all-new platform that trims nearly 180 pounds of body fat through the use of high-strength steel, aluminum and carbon fiber. That platform, called the CLAR, which is short for Cluster Architecutre will give birth to not only a new 6 Series, but (for some reason) a 5 Series Gran Turismo and a Touring model, which won't likely be sold in the US. It will also underpin the 7 Series, eventually. Under hood, the lighter 5er will be paired with a new 1.5-liter, three-cylinder turbodiesel for the entry level 518d. This is the same three-pot oil-burner found in the 2 Series Active Tourer and Mini Cooper D. Of course, considering how little of BMW's actual engine range is sold in the US, we very much doubt the 518d will make it across the pond. More likely candidates for the US market include a range of a 2.0-liter, four-cylinders, such as the 272-horsepower 528i, and potentially a four-cylinder diesel. Naturally, there will be six-cylinder mills, found on the 530i, 530d, 540i and M550d. At the very top of the range, of course, will be a 600-hp M5. There will even be a range of hybrids and plug-in hybrids that are sure to further annihilate the formerly logical BMW nomenclature. Car expects the new 5er to arrive next summer, which we'd wager would lead to a debut at either the 2016 Geneva Motor Show or perhaps next year's Auto China, in Beijing. Featured Gallery BMW 5 Series Next Generation Spy Shots News Source: CarImage Credit: CarPix Rumormill BMW Diesel Vehicles Hybrid Luxury Sedan