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BMW says SUVs killed the sports car market

In many ways, we're living in a golden age of automotive performance. After all, it's possible to show up at a Dodge dealer, hand over about $60,000 and storm away with a 707-horsepower Challenger Hellcat. Or for those who prefer a touch more luxury, the BMW M4, Mercedes-AMG C63 and latest Cadillac ATS-V offer between 425 and 503 horsepower, depending on your pick, with a bit more poshness. However, none of these powerful vehicles fit the classic definition of a two-place, droptop sports car, and according BMW head of sales Ian Robertson, that's because the segment is very much in the doldrums.
According to Robertson, two factors seriously wounded the classic sports car market. First, the global economic crisis of a few years ago put a serious hurt on sales, according to Bloomberg. Further worsening the situation, the boom in popularity of luxury SUVs and crossovers in the past few years hasn't allowed for much recovery. Even car-hungry China hasn't helped much because of the smog in many cities and preference among some of the very rich there to be chauffeured.
Combined, Audi TT, BMW Z4 and Mercedes-Benz SLK sales peaked around 114,000 units a year in 2007, but they are only expected to reach 72,000 annually by the end of the decade. Robertson is pretty pessimistic about the market's comeback too. "Post-2008, it just collapsed. I'm not so sure it'll ever fully recover," he said to Bloomberg.

BMW i3 to be priced around $40,000

According to Automotive News, the BMW i3 electric hatchback will likely be priced around $40,000, or similar to that of a well-equipped 3 Series sedan, when it goes on sale later this year. This information was revealed during an interview where AN spoke to Ludwig Willisch, CEO of BMW North America. The i3 will likely qualify for a $7,500 tax credit from the US federal government, though AN reports that a BMW spokesperson could not confirm this just yet.
In addition to the all-electric i3, BMW will offer a range-extended version that uses a 0.65-liter two-cylinder motorcycle engine and auxiliary generator to charge the car's battery on the go. Automotive News says pricing for this model is still unclear, as is whether or not the range-extended i3 will be eligible for the $7,500 tax credit. Of course, buyers needing a vehicle for longer trips will be able to borrow one from the automaker.
Automotive News also reports that the majority of BMW's 338 dealers in the United States will be able to sell the i3, as well as the upcoming i8 hybrid sports car. Dealerships have until June of this year to opt out of this program, however.

BMW puts a sheep in wolf's clothing with 2 Series Active Tourer M Sport

BMW is charting new territory with the 2 Series. No, not the two-door model - that's just the kind of rear-drive coupe for which the brand is known. But the Active Tourer (which only shares its series designation with the coupe) is a front-drive tall hatchback/MPV category buster, and that's not exactly what comes to mind when you think of Bimmers. As such, the 2 Series Active Tourer is bound to turn off some of the brand's faithful, but this latest M Sport kit could at least ease the pain somewhat.
The sport package for the Active Tourer packs all the usual suspects: a more aggressive aero kit, retuned suspension, blacked-out grille, 17- or 18-inch alloys and an interior with sports seats trimmed in blue-stitched Alcantara. Top all that off with an Estoril Blue paint job and you've got a compact family hauler that might look the part, and maybe handle a bit tighter, yet it naturally stops short of the full M treatment (or even an M Performance spec like you'd find in the M235i coupe). All of which is probably just as well, because that might be the only thing BMW purists would object to more than the existence of a front-drive BMW MPV in the first place.