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Audi investing $30.3 billion through 2018 for product expansion

How does Audi plan to reach two million units in annual sales and pay for the 11 new models it's adding to its lineup - an expansion that may include models named SQ2, Q9 and F-Tron? By increasing its investment to 22 billion euros ($30.3 billion US) between now and 2018. That figure represents an increase of about 500 million euros over the previously planned outlay, according to a report by Automotive News, and that could be due to Audi wishing to goad the momentum that pushed it to 1.5 million annual sales two years ahead of schedule.
It's also about staving off the challenges from BMW and Mercedes-Benz. Now that BMW has been able to turn some of its attention away from its "i" series of Megacity cars, it will reportedly spend more than planned in 2014 as it continues the rollout of ten all-new vehicles and 15 new-generation vehicles through the end of next year. Mercedes, having been dropped to third in the sales race, is preparing to add 13 new cars over the next six years.
Audi's money is going into technology, into product like the next-generation TT and the Q1 and production expansions and upgrades all over the world. The expenditure represents just under a fourth of Volkswagen's 84.2 billion-euro ($115.7 US) outlay devoted to taking the number-one global automaker title away from General Motors and Toyota by 2018.

X4 launch to spearhead BMW crossover onslaught at NY Auto Show

It's no secret that crossovers are one of the key vehicle types driving today's auto industry profits, and nowhere is that more true than among the world's luxury brands. BMW became one of the first players in the luxury CUV segment when it launched its original X5 in 1999, and buoyed by that model's runaway success, it followed up with the X3 in 2003, the X6 in 2008 and the X1 in 2009 (though the latter didn't make it to the US until late 2012). It's replaced the X5 twice since then and the X3 once, but the Bavarian automaker isn't about to let matters rest there.
First off, a production version of a new X4 model is expected at the New York Auto Show in April. The model was previously rumored to be earmarked for reveal a month earlier, but a new report from Autocar suggests that the previously mooted reveal date and location were inaccurate. The X4 is expected to apply the same controversial slant-back formula to the X3 that transformed the X5 into the X6, which will in turn lead to an update for the X3 as well.
But that's not all. Autocar also reports that before 2014 is out, BMW will unveil a revised X6 at the Moscow Motor Show in August, which will in turn be followed by upgraded versions of both the X6 M and X5 M. These high-performance crossovers are tipped to pack the same 4.4-liter twin-turbo V8 as the outgoing versions, albeit with higher outputs than the current models' 555 horsepower and 500 pound-feet of torque. All this, and they're still expected to simultaneously improve fuel consumption and emissions figures.

BMW builds its 2 millionth 1 Series on eve of new model's launch

Hard as it may be to believe, it's been over ten years since BMW launched the first 1 Series, taking the Bavarian automaker into more accessible territory for the first time. Later this month, the first examples of the new model will arrive at dealers, but before it does, the littlest BMW has another reason to celebrate as the 2 millionth unit has rolled off the line. The landmark example is a 120i five-door equipped with the M Sport package and painted in Estoril Blue, bound for a customer in Japan. The achievement is even more noteworthy when you consider that what started out as the 1 Series has since been split into two lines. The three- and five-door hatchbacks remain part of the 1 Series, while the coupe and convertible we get in the US that were once part of the 1 Series as well have since been spun off as the separate 2 Series. Production of the three-door takes place exclusively at BMW's plant in Regensburg, while the five-door is split between Regensburg and a second plant in Leipzig. Buyers are further able to specify between diesel and gasoline engines ranging from three cylinders all the way up to six. Show full PR text Two reasons to celebrate: BMW 1 Series production hits the two-million mark – New edition writes a fresh chapter in the compact model's success story. Munich. 28 March 2015 sees the curtain raised on the market launch of the new BMW 1 Series. Fans of compact driving pleasure can look forward to an even more striking design, a further refined premium ambiance for the interior, engines that are extremely powerful and even more efficient, and innovative equipment features. Ahead of the launch, news filtered through from BMW Plant Regensburg of another reason to smile as the two-millionth BMW 1 Series rolled off the production line. The landmark car was built just a few days after the start of production for the new version of the compact model and is one of the first examples of the new BMW 1 Series range earmarked for export to Asia. The BMW 120i 5-door, painted in Estoril Blue metallic and equipped with an M Sport package, will be delivered to a customer in Japan. This production landmark at BMW Plant Regensburg represents another milestone in the international success story of the BMW 1 Series. In late summer 2014 the company celebrated the model series' tenth birthday.