2010 Bmw M5 Stage 3 Dinan M5, Stage Iii Dinan M5, Black Leather, Interlagos Blue on 2040-cars

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BMW joins the early holiday advertising fray with three new ads

October 31 is no longer known as Halloween, or All Saints' Eve or even as that day when all children simultaneously develop huge cavities. It's now known as the day before Christmas/holiday advertising begins. Seriously, as of November 1, it seems like companies across the country and from every industry have declared open season on holiday ad campaigns. It's all premature enough that we're already feeling our inner Grinch showing, but at least some of the ads are better done than others.
Among them are new spots from BMW, which has arrived with this mini-campaign of three 30-second, Christmas-themed spots. There's a cameo from Santa Claus, who's at the helm of a sleek M6 Gran Coupe in one spot, while a 3 Series Gran Coupe slices through a slalom of Christmas trees in another. The final spot, called "Road Home", doesn't focus so much on the brand's "Ultimate Driving Machines," as it does the trip home for the holidays.
We've embedded all three videos below, so take a look and then let us know what you think of this seemingly perpetual holiday marketing calendar creep - and the BMW ads in particular - in Comments.

BMW spied testing new Alpina B7

Just last month BMW released the 2016 7 Series, ushering in a new era for the Bavarian automaker's flagship luxury sedan. And fans of big European performance sedans know what that means: Yes, a V12 model to follow, and maybe an M Performance variant at some point in the future. But before that, we're getting a new Alpina B7. Spied leaving BMW's test center at the Nurburgring, this camouflaged prototype for the new B7 appears to be wearing Alpina's signature low-key visual enhancements. Those include a subtle aero kit and upgraded rolling stock. Though we're only looking at it from the outside, you can expect the interior to feature some similarly discreet upgrades as well. The bigger question is what Alpina will have done to the new 7 underneath the bodywork. The outgoing B7 packed a 4.4-liter twin-turbo V8 with 540 horsepower and nearly as much torque, netting a 0-60 time quoted at 4.3 seconds and an autobahn-crunching top speed of 194 miles per hour. Hardly a slouch, then, but the new Alpina B7 is tipped to pack 600 horsepower or more, which ought to give the high-powered, high-speed, and high-end likes of the Mercedes-AMG S63, Audi S8, Maserati Quattroporte, and Jaguar XJR a run for their considerable money. We smell a battle heating up amidst all that burning rubber and sumptuous leather.

BMW prices M2 at $52,695, X4 M40i at $58,795

BMW announced pricing for both the M2 and X4 M40i during the 2016 Detroit Auto Show. The M2 will be the slightly more attainable of the two, priced at $52,695 (including the $995 destination charge). That's about the price of a base Porsche Cayman, and represents a $7,550 premium over the price of the next-step-down M235i ($45,145 delivered). For that much scratch, you get a 2 Series coupe amped up with a 3.0-liter turbo six good for 365 horsepower and 343 pound-feet of torque. With all that muscle on tap, the M2 will rocket to 60 in 4.2 seconds (in M DCT form) and tops out at a typically German electronically-limited top speed of 155 miles per hour. Deliveries start in April. If you need more than two doors (but not much more head room), BMW also rolled out the new X4 M40i at the Detroit Auto Show, and with delivery set to commence next month, it has now released pricing for that as well. The high-performance slant-back will command $58,795 (delivered) – or $8,100 more than the X4 xDrive35i. (That places it price-wise in between the base Macan S and GTS.) It packs a 355 hp turbocharged inline-six channeled to all four wheels, and is capable of reaching 60 mph in 4.7 seconds. THE 2016 NORTH AMERICAN INTERNATIONAL AUTO SHOW IN DETROIT: - BMW to announce pricing of the all-new 2016 BMW M2. - BMW to announce pricing of the all-new 2016 BMW X4 M40i. Woodcliff Lake, N.J.: January 11, 2016 10:30 am EST /7:30 am PDT ... Today, the all-new BMW M2 and all-new BMW X4 M40i made their world debut at the 2016 North American International Auto Show in Detroit. The 2016 BMW M2. Making its highly anticipated world debut, the first ever BMW M2 features the renowned BMW M performance complimented by a sleek interior and exterior design. The new entry model of the BMW M GmbH is perfectly aligned with M tradition ensuring unbeatable driving dynamics on the roads and the track, embodying the true DNA of BMW M vehicles. A newly developed M TwinPower Turbo technology 3-liter, 6-cylinder engine produces 365 bHP and 343 lb-ft of torque between 1,400 and 5,560 with an overboost function raising this figure to 369 lb-ft between 1,450 and 4,750 catapulting the high performance vehicle from 0-60 mph in 4.2 seconds ( M DCT) with a top speed of 155 mph. Inspired by its motorsport roots, the BMW M2 sets the pace in its segment when it comes to agility, driving feeling, directional stability, steering precision and controllability at the limit, without any compromise in everyday use.