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BMW discussing new plant with Mexican authorities
Mon, 19 Aug 2013Drawn in by low wages and manufacturing costs, BMW could be the next automaker to set up a manufacturing facility in Mexico. Automotive News is reporting that the German automaker has had discussions with local Mexican governments regarding a possible assembly plant, but there is no word as to when a decision may come down. Last we heard, BMW was reportedly looking to build the 3 Series in Mexico.
A key determining factor for this new plant is a free-trade agreement between the US and Europe, which according to the article, would give BMW better "flexibility and cost structure" to open another plant in North America. In terms of luxury automakers, Audi is currently building a new plant in Mexico and Mercedes-Benz is considering opening one in conjunction with Nissan for the CLA-Class, and in the bigger picture, Honda and Mazda are also preparing to kick off vehicle production in Mexico.
Bryant Gumbel and Katie Couric equate BMW i3 with the Internet
Mon, Jan 26 2015BMW fancies its new i3 electric car as something revolutionary – which, to be entirely honest, it is. But while we as automotive enthusiasts might know this, the general populous may not, which is why the German company is shelling out what is no doubt a substantial sum of money for a spot during this year's Super Bowl. Starring former Today Show hosts Katie Couric and Bryant Gumbel, the spot, called Newfangled Idea, focuses on another arguably misunderstood technology – the Internet. Starting with a now-humorous segment from 1994 that sees the pair discussing the then-new idea of the Internet – what does "@" mean? – Katie and Bryant then find themselves in an i3, asking very similar questions. Take a look at the video, up top, and then scroll below for the outtakes and a short behind-the-scenes segment from the clip. Related Video:
BMW 1 Series GT morphs into production-spec 225i Active Tourer
Mon, 16 Dec 2013Based on the effort - and money - BMW is spending to break off the coupes and convertibles in its lineup as even-numbered models (like the new 2 Series and 4 Series), we figured the production version of the 2012 Concept Active Tourer was a lock to wear the 1 Series GT name. These spy shots paint a different picture, however, as they show the car seemingly in full showroom-ready trim during a photo shoot, wearing the 225i name indicating that it will be in the 2 Series family.
While it's still very possible that this badging is the final bit of trickery for disguising the front-wheel-drive 1 Series GT, the hatchback itself appears to be the real deal. Aside from new fascias, a smaller grille and slightly different lights, the styling of this "225i" stayed pretty true to the Concept Active Tourer. Thanks to our long-lensed photographer, we also get a brief glimpse inside the hatchback, which reveals a two-tiered instrument panel layout including the free-standing navigation display that is similar to the concept car.
Regardless of what name this new model will wear, expect it to be unveiled at next year's Geneva Motor Show in March before arriving in the US sometime in 2015.