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Bryant Gumbel and Katie Couric equate BMW i3 with the Internet

BMW fancies its new i3 electric car as something revolutionary – which, to be entirely honest, it is. But while we as automotive enthusiasts might know this, the general populous may not, which is why the German company is shelling out what is no doubt a substantial sum of money for a spot during this year's Super Bowl. Starring former Today Show hosts Katie Couric and Bryant Gumbel, the spot, called Newfangled Idea, focuses on another arguably misunderstood technology – the Internet. Starting with a now-humorous segment from 1994 that sees the pair discussing the then-new idea of the Internet – what does "@" mean? – Katie and Bryant then find themselves in an i3, asking very similar questions. Take a look at the video, up top, and then scroll below for the outtakes and a short behind-the-scenes segment from the clip. Related Video:

BMW 6 Series Gran Coupe gets Bang & Olufsen Individual edition [w/video]

Not content with a bit part on the options sheet, high-end sound gets a starring role on the BMW Individual 6 Series Gran Coupe Bang & Olufsen Edition. There's no technical difference between the 1,200-watt, 16-speaker High End Surround Sound System in this run of 6 Series Gran Coupes and the $3,700 system you can order as an option on the standard Gran Coupe, but the special edition gets brushed black aluminum finish speaker grilles, a first for the range.
The packages and colors are what set these apart, exteriors available in either Brilliant White Metallic or Dark Graphite II Metallic, interiors possible in either black or Opal White and black. You'll also get upgrades like the Cold Weather, M Sport Edition Packages on the non-M car, the Competition Package and Executive Package on the M, plus piano black wood trim, special floor mats and lots of B&O badging.
This isn't just a special edition, it's a limited edition, with BMW saying only 100 will be produced. Prices start at $116,240 for the 650i B&O Edition and top out at $152,423 for the M6 B&O Edition. There's a press release below with more details, and we've included a video on the stereo itself to help understand why it might deserve a car named after it.

Refreshed 2016 BMW 3 Series adds two new models to the range

The BMW 3 Series had years standing at the forefront of the luxury sedan segment, but competitors have continued to get better at challenging its long reign. To make sure the stalwart model can keep up, BMW is bringing some new powertrains and other upgrades to the range with a refresh for the 2016 model year. Plus, the exterior sees a very slight styling update. There are two big additions in the 3 Series range for 2016. First, there's the new 340i with the B58 turbocharged, inline-six engine to replace the 335i. Displacement is still 3.0-liters, but the latest mill makes 320 horsepower and 330 pound-feet of torque – gains of 20 hp and 30 lb-ft over the outgoing model. BMW estimates the 340i can reach 60 in 4.8 seconds with the standard eight-speed automatic or in 4.6 seconds with xDrive. A six-speed manual is also available as a no-cost option. The other new member of the family is the 330e plug-in hybrid, and it joins the lineup later in the year. BMW isn't specifically talking about the PHEV's powertrain, but the company estimates total output of 250 hp and 310 lb-ft. The sprint to 60 is forecasted at 6.1 seconds, and the range on electric power is predicted at 22 miles. Fuel economy isn't disclosed yet. Beyond these two models, there are a host of other upgrades under the skin for the 3 Series. The eight-speed automatic should be slightly more efficient thanks to wider gear ratio, and the handling is reworked with new front struts, rear dampers, and retuned electric power steering. There's also a Track Handling Package for gas-fueled models that combines Variable Sport Steering, Adaptive M Suspension and M Sport Brakes with high-temperature pads. The nav system accepts over-the-air map updates now, as well. You certainly can't see all of the changes on the outside, though. For the 2016 3 Series, BMW's designers tweak the front fascia slightly and update the headlights. LED units are optional on the 320i, 328i, and 328d, and they're standard on the 340i. The rear features reshaped LED taillights, and inside there's additional ambient lighting and chrome trim. In one other small adjustment, the look of the Sport Line package with black trim on the grille, B-pillars and rear bumper is now included on the 328i, 328d and 340i. Related Video: The New BMW 3 Series Sedan and Sports Wagon: Lifecycle freshening for all 3 Series Sedans and Sports Wagons. New 340i Sedan features new 320 hp TwinPower Turbo Inline 6-cylinder.