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This BMW 2 Series ad has run afoul of Aussie ad watchdogs [w/poll]

A complaint by an Australian movie-goer has put the brakes on an extended in-theater ad campaign by BMW, and drawn the attention of the country's Advertising Standards Board. According to the anonymous complaint, the ad "portrays an unfavorable message, contrary to safe and sensible driving."
The ASB upheld the complaint, which said the ad for the new M235i showed driving "typical of hoon activity," thanks to the burnouts, dusty drifts and runs up to redline. It's that last one that seems to have gotten the spot in the most trouble, with the ASB acknowledging that even though the car wasn't shown breaking the speed limit, the ad was in violation of a voluntary code of conduct for automotive advertising, according to Australia's Go Auto.
BMW doesn't seem to agree, pointing out that the ad uses creative editing, aggressive camera angles and other filming tricks to "add visual impact."

BMW shows 670-hp plug-in 5 Series GT concept

BMW quietly revealed a 5 Series GT concept earlier this week at an event in France, and it sports a plug-in hybrid powertrain capable of a whopping 670 horsepower. Think the upcoming Model X crossover from Tesla sounds good? BMW has something that might be just as enticing for eco enthusiasts who like their cars to be green and mean. BMW quietly revealed a 5 Series GT concept earlier this week at an event in France, and it sports a plug-in hybrid powertrain capable of a whopping 670 horsepower. That's right, a hybrid BMW hatch-crossover with more estimated power than the 2015 Chevrolet Corvette Z06. BMW's setup is called "Power eDrive," and it uses a 20-kilowatt-hour lithium-ion battery pack that provides juice for two electric motors; they work with a 2.0-liter turbocharged four-cylinder engine. This 5 Series GT would be able to travel for 62 miles under electric power. The prototype shows the high-performance potential of the system, but the 5 Series GT is "purely a concept," BMW spokesman Julian Arguelles told Autoblog. The GT made its global debut alongside plug-in versions of the 3 Series and X5. They used more basic eDrive systems with one electric motor teamed with a turbo four cylinder. BMW revealed the prototypes to illustrate its plans to increase production of plug-in hybrids. Its goal is to add plug-in variants to all of its "core-brand models," though specifics and timing are unclear. BMW Group Media information 1. BMW Group Innovation Days 2014: New drive technologies. (Introduction) The recently launched BMW i3 and BMW i8 are the first zero-emission vehicles in the premium segment, being designed respectively as dedicated all-electric and plug-in hybrid models. Their BMW eDrive technology promotes hallmark brand driving pleasure, while at the same time delivering major reductions in fuel consumption and CO2 emissions – all the way to zero tailpipe emissions when operating in all-electric mode. This is BMW Efficient Dynamics taken to its logical conclusion. For more than 15 years, the Efficient Dynamics strategy has inspired and shaped the development of new models across all the BMW Group brands, resulting in the development of highly efficient vehicles that combine dynamic performance with intelligent energy management. Today, thanks to Efficient Dynamics, the BMW and MINI brands offer premium models that set benchmarks in their respective segments in terms of their exceptional balance of performance and fuel economy.

BMW and Mini shuffle NA management, McDowell to retire

BMW and Mini recently shuffled top personnel in their design departments, and now BMW of North America will reorganize its management to improve customer relations. Peter Miles (pictured), currently the executive vice president of operations, will take a newly created position, vice president of sales channel development and customer relations, while Jim McDowell, vice president of Mini of the Americas, will retire.
Chris Koenders, president of BMW Group Netherlands, will move take Miles' spot as executive vice president of operations. David Duncan, western region vice president, will take McDowell's job as vice president of Mini of the Americas. Finishing off the management switcharoo is Peter Witt, who will move from his current position as Managing Director of BMW Sweden to take Duncan's job as western region vice president.
"We are intensifying our customer-driven focus and these changes will influence the entire organization to continue improving all phases of the customer journey from prospect to purchase and throughout the ownership cycle," says Ludwig Willisch, president and CEO of BMW NA. For more information on the management reorganization, check out the press release below.