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2015 BMW 4 Series convertibles recalled to fix airbag programming woes

A problem with the airbags on the 4 Series convertible has promoted BMW and the National Highway Traffic Safety Administration to issue a recall for some 2,000 vehicles across the United States. The issue, according to the notice below, relates to the driver's side front airbag, whose timing for deployment may be off. And if the airbag doesn't deploy at the right time in the event of a crash, that's more likely to result in an injury. As a result, BMW of North America is calling in 2,067 vehicles – specifically the 428i, 428i xDrive, 435i and 435i xDrive convertibles of the 2015 model year and manufactured between October 22, 2014, and February 27, 2015. Those units will simply need to have the software in the airbag control module reset, and will begin undertaking that process in April.Related Video: Report Receipt Date: MAR 13, 2015 NHTSA Campaign Number: 15V148000 Component(s): AIR BAGS Potential Number of Units Affected: 2,067 Manufacturer: BMW of North America, LLC SUMMARY: BMW of North America, LLC (BMW) is recalling certain model year 2015 428i Convertible, 428i xDrive Convertible, 435i Convertible, and 435i xDrive Convertible vehicles manufactured October 22, 2014, to February 27, 2015. Due to a programming error, the driver's front air bag deployment timing may be incorrect. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) No. 208, "Occupant Crash Protection." CONSEQUENCE: If the driver's front air bag deployment timing is incorrect, there is an increased risk of personal injury in the event of a vehicle crash. REMEDY: BMW will notify owners, and dealers will reprogram the air bag control module with corrected software version, free of charge. The recall is expected to begin in April 2015. Owners may contact BMW customer service at 1-800-525-7417. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov.

2016 Tech of the Year | Autoblog Minute

Deliberation on the winners of Autoblog's Tech of the Year Award is under way. Nominees for best car in 2016 are: the Tesla Model S, the Chevy Volt and the BMW 7 series. Nominees for best tech in 2016 are: Apple CarPlay, Android Auto, VW's MiB II with AppConnect, Ford Sync 3, Audi Virtual Cockpit, the Smart Cross Connect App, and Volvo Sensus. Autoblog's Chris McGraw reports on this edition of Autoblog Minute. Audi BMW Chevrolet Ford smart Tesla Volvo Technology of the Year Autoblog Minute Videos Original Video volt android auto ford sync 3

This BMW 2 Series ad has run afoul of Aussie ad watchdogs [w/poll]

A complaint by an Australian movie-goer has put the brakes on an extended in-theater ad campaign by BMW, and drawn the attention of the country's Advertising Standards Board. According to the anonymous complaint, the ad "portrays an unfavorable message, contrary to safe and sensible driving."
The ASB upheld the complaint, which said the ad for the new M235i showed driving "typical of hoon activity," thanks to the burnouts, dusty drifts and runs up to redline. It's that last one that seems to have gotten the spot in the most trouble, with the ASB acknowledging that even though the car wasn't shown breaking the speed limit, the ad was in violation of a voluntary code of conduct for automotive advertising, according to Australia's Go Auto.
BMW doesn't seem to agree, pointing out that the ad uses creative editing, aggressive camera angles and other filming tricks to "add visual impact."